Refining concepts for empirical multimodal research: defining semiotic modes and semiotic resources

The issue of defining key concepts in multimodal research is at the same time ongoing and of pivotal importance. Building on John Bateman’s categorisation of modes, and paying special attention to the concept of materiality within the discussion, the paper provides a clear differentiation between se...

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Main Author: Jacopo Castaldi
Format: Article
Language:English
Published: Frontiers Media S.A. 2024-03-01
Series:Frontiers in Communication
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fcomm.2024.1336325/full
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author Jacopo Castaldi
author_facet Jacopo Castaldi
author_sort Jacopo Castaldi
collection DOAJ
description The issue of defining key concepts in multimodal research is at the same time ongoing and of pivotal importance. Building on John Bateman’s categorisation of modes, and paying special attention to the concept of materiality within the discussion, the paper provides a clear differentiation between semiotic modes and semiotic resources and discusses the relationship between the two. These will be defined by also looking at how they differ from another key concept in multimodal research, i.e., media, and examples will be provided to illustrate how the newly defined concepts can guide empirical investigations of multimodal texts and their reception. The paper aims to continue the discussions around these key concepts amongst multimodal scholars, so that agreement in the field can eventually be reached.
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spelling doaj.art-357f5fbec9a049368be131ae653067a72024-04-17T14:51:24ZengFrontiers Media S.A.Frontiers in Communication2297-900X2024-03-01910.3389/fcomm.2024.13363251336325Refining concepts for empirical multimodal research: defining semiotic modes and semiotic resourcesJacopo CastaldiThe issue of defining key concepts in multimodal research is at the same time ongoing and of pivotal importance. Building on John Bateman’s categorisation of modes, and paying special attention to the concept of materiality within the discussion, the paper provides a clear differentiation between semiotic modes and semiotic resources and discusses the relationship between the two. These will be defined by also looking at how they differ from another key concept in multimodal research, i.e., media, and examples will be provided to illustrate how the newly defined concepts can guide empirical investigations of multimodal texts and their reception. The paper aims to continue the discussions around these key concepts amongst multimodal scholars, so that agreement in the field can eventually be reached.https://www.frontiersin.org/articles/10.3389/fcomm.2024.1336325/fullsemiotic modessemiotic resourcesmediamaterialityempirical multimodality research
spellingShingle Jacopo Castaldi
Refining concepts for empirical multimodal research: defining semiotic modes and semiotic resources
Frontiers in Communication
semiotic modes
semiotic resources
media
materiality
empirical multimodality research
title Refining concepts for empirical multimodal research: defining semiotic modes and semiotic resources
title_full Refining concepts for empirical multimodal research: defining semiotic modes and semiotic resources
title_fullStr Refining concepts for empirical multimodal research: defining semiotic modes and semiotic resources
title_full_unstemmed Refining concepts for empirical multimodal research: defining semiotic modes and semiotic resources
title_short Refining concepts for empirical multimodal research: defining semiotic modes and semiotic resources
title_sort refining concepts for empirical multimodal research defining semiotic modes and semiotic resources
topic semiotic modes
semiotic resources
media
materiality
empirical multimodality research
url https://www.frontiersin.org/articles/10.3389/fcomm.2024.1336325/full
work_keys_str_mv AT jacopocastaldi refiningconceptsforempiricalmultimodalresearchdefiningsemioticmodesandsemioticresources