Smartphones vs PCs: Does the Device Affect the Web Survey Experience and the Measurement Error for Sensitive Topics? - A Replication of the Mavletova & Couper’s 2013 Experiment
More and more respondents use mobile devices to complete web surveys. These devices have different characteristics, if compared to PCs (e.g. smaller screen sizes and higher portability). These characteristics can affect the survey responses, mostly when a questionnaire includes sensitive questions....
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
European Survey Research Association
2016-08-01
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| Series: | Survey Research Methods |
| Subjects: | |
| Online Access: | https://ojs.ub.uni-konstanz.de/srm/article/view/6274 |
| _version_ | 1811214855591428096 |
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| author | Daniele Toninelli Melanie Revilla |
| author_facet | Daniele Toninelli Melanie Revilla |
| author_sort | Daniele Toninelli |
| collection | DOAJ |
| description | More and more respondents use mobile devices to complete web surveys. These devices have different characteristics, if compared to PCs (e.g. smaller screen sizes and higher portability). These characteristics can affect the survey responses, mostly when a questionnaire includes sensitive questions. This topic was already studied by Mavletova and Couper (2013), through a two-wave experiment comparing PCs and mobile devices results for the same respondents in a Russian opt-in panel. We replicated this cross-over design, focusing on an opt-in panel for Spain, involving 1,800 panellists and comparing PCs and smartphones. Our results support most of Mavletova and Couper’s (2013) findings (e.g. generally the used device does not significantly affect the reporting of sensitive information), confirming their robustness over the two studied countries. For other results (e.g. trust in data confidentiality), we found differences that can be justified by the diverse context/culture or by the quick changes that are still characterizing the mobile web survey participation. |
| first_indexed | 2024-04-12T06:12:39Z |
| format | Article |
| id | doaj.art-35b9387866704715ab1e9a0f87a03716 |
| institution | Directory Open Access Journal |
| issn | 1864-3361 |
| language | English |
| last_indexed | 2024-04-12T06:12:39Z |
| publishDate | 2016-08-01 |
| publisher | European Survey Research Association |
| record_format | Article |
| series | Survey Research Methods |
| spelling | doaj.art-35b9387866704715ab1e9a0f87a037162022-12-22T03:44:40ZengEuropean Survey Research AssociationSurvey Research Methods1864-33612016-08-0110210.18148/srm/2016.v10i2.62746118Smartphones vs PCs: Does the Device Affect the Web Survey Experience and the Measurement Error for Sensitive Topics? - A Replication of the Mavletova & Couper’s 2013 ExperimentDaniele Toninelli0Melanie Revilla1University of BergamoRECSM - Universitat Pompeu FabraMore and more respondents use mobile devices to complete web surveys. These devices have different characteristics, if compared to PCs (e.g. smaller screen sizes and higher portability). These characteristics can affect the survey responses, mostly when a questionnaire includes sensitive questions. This topic was already studied by Mavletova and Couper (2013), through a two-wave experiment comparing PCs and mobile devices results for the same respondents in a Russian opt-in panel. We replicated this cross-over design, focusing on an opt-in panel for Spain, involving 1,800 panellists and comparing PCs and smartphones. Our results support most of Mavletova and Couper’s (2013) findings (e.g. generally the used device does not significantly affect the reporting of sensitive information), confirming their robustness over the two studied countries. For other results (e.g. trust in data confidentiality), we found differences that can be justified by the diverse context/culture or by the quick changes that are still characterizing the mobile web survey participation.https://ojs.ub.uni-konstanz.de/srm/article/view/6274web surveysmobile participationsmartphonessurvey optimizationsensitive questionsmeasurement error |
| spellingShingle | Daniele Toninelli Melanie Revilla Smartphones vs PCs: Does the Device Affect the Web Survey Experience and the Measurement Error for Sensitive Topics? - A Replication of the Mavletova & Couper’s 2013 Experiment Survey Research Methods web surveys mobile participation smartphones survey optimization sensitive questions measurement error |
| title | Smartphones vs PCs: Does the Device Affect the Web Survey Experience and the Measurement Error for Sensitive Topics? - A Replication of the Mavletova & Couper’s 2013 Experiment |
| title_full | Smartphones vs PCs: Does the Device Affect the Web Survey Experience and the Measurement Error for Sensitive Topics? - A Replication of the Mavletova & Couper’s 2013 Experiment |
| title_fullStr | Smartphones vs PCs: Does the Device Affect the Web Survey Experience and the Measurement Error for Sensitive Topics? - A Replication of the Mavletova & Couper’s 2013 Experiment |
| title_full_unstemmed | Smartphones vs PCs: Does the Device Affect the Web Survey Experience and the Measurement Error for Sensitive Topics? - A Replication of the Mavletova & Couper’s 2013 Experiment |
| title_short | Smartphones vs PCs: Does the Device Affect the Web Survey Experience and the Measurement Error for Sensitive Topics? - A Replication of the Mavletova & Couper’s 2013 Experiment |
| title_sort | smartphones vs pcs does the device affect the web survey experience and the measurement error for sensitive topics a replication of the mavletova couper s 2013 experiment |
| topic | web surveys mobile participation smartphones survey optimization sensitive questions measurement error |
| url | https://ojs.ub.uni-konstanz.de/srm/article/view/6274 |
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