https://www.business-inform.net/export_pdf/business-inform-2019-9_0-pages-345_354.pdf

Introducing the marketing conception into the management of higher education institutions necessitates development of a modern instrumentarium to research the actors in the higher education products market. To this end, a scientific-methodical approach is developed to identify the degree of gap in p...

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Bibliographic Details
Main Authors: Zhehus Olena V., Savytska Nataliia L.
Format: Article
Language:English
Published: Research Centre of Industrial Problems of Development of NAS of Ukraine 2019-09-01
Series:Bìznes Inform
Subjects:
Online Access:https://www.business-inform.net/export_pdf/business-inform-2019-9_0-pages-354_361.pdf