Building a University Department Brand through Brand Association Network Technology
Taiwan’s birthrate has been declining for nearly a decade, with the newborn population falling from 305,312 in 2000 to 153,820 in 2021. Education has been adversely affected by the low birthrates but also by other industries. Schools must therefore review their brand positioning and develop their br...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2023-06-01
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| Series: | Engineering Proceedings |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2673-4591/38/1/30 |