Consumer perception of “Green” and Sustainable Development Goals (the case of fashion product design and charm attributes)
This study aims to explore the impact of consumers’ perception of green and sustainable development goals (SDGs) image in fashion brands on their value perception and the attractiveness of product design. Fashion brands do not only strive for fashion, innovation, avant-garde, comfort, quality, and r...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2023-01-01
|
| Series: | E3S Web of Conferences |
| Online Access: | https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/97/e3sconf_bft2023_05024.pdf |