SELECTED UNDERTAKINGS OF SHARING TRANSPORT SERVICES BY CONTEMPORARY CONSUMERS: RESEARCH RESULTS
The primary objective of the paper is to discuss examples of sharing transport services in the Polish market as manifestations of the application of the idea of the sharing economy by contemporary consumers. Based on the essence of the considered concept and/or economy model, a review of previous st...
Main Authors: | , , |
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Format: | Article |
Language: | English |
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Wydawnictwo SGGW - Warsaw University od Life Sciences Press
2020-06-01
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Series: | Polityki Europejskie, Finanse i Marketing |
Subjects: | |
Online Access: | https://pefim.sggw.edu.pl/article/view/1052 |
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author | Beata Tarczydło Anna Kondak Adrian Konior |
author_facet | Beata Tarczydło Anna Kondak Adrian Konior |
author_sort | Beata Tarczydło |
collection | DOAJ |
description | The primary objective of the paper is to discuss examples of sharing transport services in the Polish market as manifestations of the application of the idea of the sharing economy by contemporary consumers. Based on the essence of the considered concept and/or economy model, a review of previous studies was made and subjects for the authors’ own research were selected. The case study and online survey methods were used. In particular, services offered under the Traficar, Uber, and Wavelo brands were analysed. The research that was conducted made it possible to identify the determinants, as well as the advantages and disadvantages, of this type of market practice. It also allowed to develop certain recommendations for marketers interested in the methodical application of sharing services and/or products. |
first_indexed | 2024-03-11T14:26:59Z |
format | Article |
id | doaj.art-374db1acdd60475f9d73bd80301c13ff |
institution | Directory Open Access Journal |
issn | 2081-3430 2544-0640 |
language | English |
last_indexed | 2024-03-11T14:26:59Z |
publishDate | 2020-06-01 |
publisher | Wydawnictwo SGGW - Warsaw University od Life Sciences Press |
record_format | Article |
series | Polityki Europejskie, Finanse i Marketing |
spelling | doaj.art-374db1acdd60475f9d73bd80301c13ff2023-10-31T15:11:22ZengWydawnictwo SGGW - Warsaw University od Life Sciences PressPolityki Europejskie, Finanse i Marketing2081-34302544-06402020-06-0123(72)SELECTED UNDERTAKINGS OF SHARING TRANSPORT SERVICES BY CONTEMPORARY CONSUMERS: RESEARCH RESULTSBeata Tarczydło0Anna Kondak1Adrian Konior2AGH University of Science and TechnologyAGH University of Science and TechnologyAGH University of Science and TechnologyThe primary objective of the paper is to discuss examples of sharing transport services in the Polish market as manifestations of the application of the idea of the sharing economy by contemporary consumers. Based on the essence of the considered concept and/or economy model, a review of previous studies was made and subjects for the authors’ own research were selected. The case study and online survey methods were used. In particular, services offered under the Traficar, Uber, and Wavelo brands were analysed. The research that was conducted made it possible to identify the determinants, as well as the advantages and disadvantages, of this type of market practice. It also allowed to develop certain recommendations for marketers interested in the methodical application of sharing services and/or products.https://pefim.sggw.edu.pl/article/view/1052consumers behavioursharing services and/or productssharing economysharing transport services in the Polish marketcase studiesresearch results and recommendations. |
spellingShingle | Beata Tarczydło Anna Kondak Adrian Konior SELECTED UNDERTAKINGS OF SHARING TRANSPORT SERVICES BY CONTEMPORARY CONSUMERS: RESEARCH RESULTS Polityki Europejskie, Finanse i Marketing consumers behaviour sharing services and/or products sharing economy sharing transport services in the Polish market case studies research results and recommendations. |
title | SELECTED UNDERTAKINGS OF SHARING TRANSPORT SERVICES BY CONTEMPORARY CONSUMERS: RESEARCH RESULTS |
title_full | SELECTED UNDERTAKINGS OF SHARING TRANSPORT SERVICES BY CONTEMPORARY CONSUMERS: RESEARCH RESULTS |
title_fullStr | SELECTED UNDERTAKINGS OF SHARING TRANSPORT SERVICES BY CONTEMPORARY CONSUMERS: RESEARCH RESULTS |
title_full_unstemmed | SELECTED UNDERTAKINGS OF SHARING TRANSPORT SERVICES BY CONTEMPORARY CONSUMERS: RESEARCH RESULTS |
title_short | SELECTED UNDERTAKINGS OF SHARING TRANSPORT SERVICES BY CONTEMPORARY CONSUMERS: RESEARCH RESULTS |
title_sort | selected undertakings of sharing transport services by contemporary consumers research results |
topic | consumers behaviour sharing services and/or products sharing economy sharing transport services in the Polish market case studies research results and recommendations. |
url | https://pefim.sggw.edu.pl/article/view/1052 |
work_keys_str_mv | AT beatatarczydło selectedundertakingsofsharingtransportservicesbycontemporaryconsumersresearchresults AT annakondak selectedundertakingsofsharingtransportservicesbycontemporaryconsumersresearchresults AT adriankonior selectedundertakingsofsharingtransportservicesbycontemporaryconsumersresearchresults |