IMPLEMENTATION OF THE MARKETING MODEL OF MICRO, SMALL AND MEDIUM ENTERPRISES FOR ORGANIZING PLANT AGRIBUSINESS IN THE CITY OF SURABAYA: A PHENOMENOLOGY STUDY

IMPLEMENTATION OF THE MARKETING MODEL OF MICRO, SMALL AND MEDIUM ENTERPRISES FOR ORGANIZING PLANT AGRIBUSINESS IN THE CITY OF SURABAYA: A PHENOMENOLOGY STUDY

Micro, Small and Medium Enterprises (MSMEs) of ornamental plant agribusiness are increasing, by implementing the right strategy, MSMEs of ornamental plant agribusiness will continue to exist in responding to business competition because many traders will set up similar businesses. To maintain in the...

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Bibliographic Details
Main Author: Sari A.I.
Format: Article
Language:English
Published: iVolga Press 2022-05-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects:
marketing strategy
swot analysis
business
indonesia
Online Access:http://rjoas.com/issue-2022-05/article_20.pdf

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