Alceu Penna and the elaboration of a Brazilian style: fashion and costumes*
In this study we examined the important work of the graphic artist Alceu Penna (1915-1980) through the analysis of articles, illustrations and texts created by him for the fashion section of the magazine O Cruzeiro between 1939-1947, as well as his probable collaboration in the development of costum...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade Federal do Rio Grande do Sul
2010-01-01
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| Series: | Horizontes Antropológicos |
| Subjects: | |
| Online Access: | http://socialsciences.scielo.org/scielo.php?script=sci_arttext&pid=S0104-71832010000100002&lng=en&tlng=en |
| _version_ | 1811253728396705792 |
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| author | Maria Claudia Bonadio Maria Eduarda Araujo Guimarães |
| author_facet | Maria Claudia Bonadio Maria Eduarda Araujo Guimarães |
| author_sort | Maria Claudia Bonadio |
| collection | DOAJ |
| description | In this study we examined the important work of the graphic artist Alceu Penna (1915-1980) through the analysis of articles, illustrations and texts created by him for the fashion section of the magazine O Cruzeiro between 1939-1947, as well as his probable collaboration in the development of costumes for Carmen Miranda. We note how he demonstrated concern for the "creation" of a Brazilian style in fashion by presenting the latest international fashion news, often in a critical manner, and sketching costumes for the Carnaval, creating, thus, a "Brazilian visuality" based on the ideas proposed by the New State. We consider yet how his experience in looking at Brazil from the United States and his reviews of the images of "Brazil" proposed by Hollywood are relevant in this process. |
| first_indexed | 2024-04-12T16:55:28Z |
| format | Article |
| id | doaj.art-379ca8067dbc42aa9d5c8f22999c52eb |
| institution | Directory Open Access Journal |
| issn | 0104-7183 |
| language | English |
| last_indexed | 2024-04-12T16:55:28Z |
| publishDate | 2010-01-01 |
| publisher | Universidade Federal do Rio Grande do Sul |
| record_format | Article |
| series | Horizontes Antropológicos |
| spelling | doaj.art-379ca8067dbc42aa9d5c8f22999c52eb2022-12-22T03:24:14ZengUniversidade Federal do Rio Grande do SulHorizontes Antropológicos0104-71832010-01-015seS0104-71832010000100002Alceu Penna and the elaboration of a Brazilian style: fashion and costumes*Maria Claudia Bonadio0Maria Eduarda Araujo Guimarães1Centro Universitário SenacCentro Universitário SenacIn this study we examined the important work of the graphic artist Alceu Penna (1915-1980) through the analysis of articles, illustrations and texts created by him for the fashion section of the magazine O Cruzeiro between 1939-1947, as well as his probable collaboration in the development of costumes for Carmen Miranda. We note how he demonstrated concern for the "creation" of a Brazilian style in fashion by presenting the latest international fashion news, often in a critical manner, and sketching costumes for the Carnaval, creating, thus, a "Brazilian visuality" based on the ideas proposed by the New State. We consider yet how his experience in looking at Brazil from the United States and his reviews of the images of "Brazil" proposed by Hollywood are relevant in this process.http://socialsciences.scielo.org/scielo.php?script=sci_arttext&pid=S0104-71832010000100002&lng=en&tlng=enAlceu Pennaestiloidentidademoda |
| spellingShingle | Maria Claudia Bonadio Maria Eduarda Araujo Guimarães Alceu Penna and the elaboration of a Brazilian style: fashion and costumes* Horizontes Antropológicos Alceu Penna estilo identidade moda |
| title | Alceu Penna and the elaboration of a Brazilian style: fashion and costumes* |
| title_full | Alceu Penna and the elaboration of a Brazilian style: fashion and costumes* |
| title_fullStr | Alceu Penna and the elaboration of a Brazilian style: fashion and costumes* |
| title_full_unstemmed | Alceu Penna and the elaboration of a Brazilian style: fashion and costumes* |
| title_short | Alceu Penna and the elaboration of a Brazilian style: fashion and costumes* |
| title_sort | alceu penna and the elaboration of a brazilian style fashion and costumes |
| topic | Alceu Penna estilo identidade moda |
| url | http://socialsciences.scielo.org/scielo.php?script=sci_arttext&pid=S0104-71832010000100002&lng=en&tlng=en |
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