Understanding FinTech Platform Adoption: Impacts of Perceived Value and Perceived Risk
FinTech platforms are one of the most important elements in the rapidly digitized world’s economy. This study investigates the factors that affected individuals’ acceptance of FinTech services, especially on internet wealth management platforms. The current research extends the unified theory of acc...
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Format: | Article |
Language: | English |
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MDPI AG
2021-06-01
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Series: | Journal of Theoretical and Applied Electronic Commerce Research |
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Online Access: | https://www.mdpi.com/0718-1876/16/5/106 |
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author | Jianli Xie Liying Ye Wei Huang Min Ye |
author_facet | Jianli Xie Liying Ye Wei Huang Min Ye |
author_sort | Jianli Xie |
collection | DOAJ |
description | FinTech platforms are one of the most important elements in the rapidly digitized world’s economy. This study investigates the factors that affected individuals’ acceptance of FinTech services, especially on internet wealth management platforms. The current research extends the unified theory of acceptance and use of technology (UTAUT) published by MIS Quarterly with integrated financial consumption attributes (i.e., perceived value and perceived risk) alongside the core construct of UTAUT. Data were collected from an established survey company. The empirical results indicate that perceived value, perceived risk, and social influence are strongly related to individuals’ FinTech adoption intention, whereas performance expectancy, effort expectancy, and perceived risk affect individuals’ perceived value, which in turn influences adoption intention. The proposed FinTech adoption model could contribute to information technology (IT) adoption research by extending the UTAUT in which individuals’ performance expectancy and effort expectancy affect their adoption intention indirectly through perceived value. Finally, the implications of the proposed new model for future research and FinTech practice are discussed. |
first_indexed | 2024-03-10T07:59:53Z |
format | Article |
id | doaj.art-37c6cefe658c474d85b792a37e34e03c |
institution | Directory Open Access Journal |
issn | 0718-1876 |
language | English |
last_indexed | 2024-03-10T07:59:53Z |
publishDate | 2021-06-01 |
publisher | MDPI AG |
record_format | Article |
series | Journal of Theoretical and Applied Electronic Commerce Research |
spelling | doaj.art-37c6cefe658c474d85b792a37e34e03c2023-11-22T11:31:16ZengMDPI AGJournal of Theoretical and Applied Electronic Commerce Research0718-18762021-06-011651893191110.3390/jtaer16050106Understanding FinTech Platform Adoption: Impacts of Perceived Value and Perceived RiskJianli Xie0Liying Ye1Wei Huang2Min Ye3Department of Information Management, School of Management, Xi’an Jiaotong University, No. 28 Xianning West Road, Xi’an 710049, ChinaCollege of Business, Southern University of Science and Technology, No. 1088 Xueyuan Avenue, Nanshan District, Shenzhen 518055, ChinaCollege of Business, Southern University of Science and Technology, No. 1088 Xueyuan Avenue, Nanshan District, Shenzhen 518055, ChinaDepartment of Information Management, School of Management, Xi’an Jiaotong University, No. 28 Xianning West Road, Xi’an 710049, ChinaFinTech platforms are one of the most important elements in the rapidly digitized world’s economy. This study investigates the factors that affected individuals’ acceptance of FinTech services, especially on internet wealth management platforms. The current research extends the unified theory of acceptance and use of technology (UTAUT) published by MIS Quarterly with integrated financial consumption attributes (i.e., perceived value and perceived risk) alongside the core construct of UTAUT. Data were collected from an established survey company. The empirical results indicate that perceived value, perceived risk, and social influence are strongly related to individuals’ FinTech adoption intention, whereas performance expectancy, effort expectancy, and perceived risk affect individuals’ perceived value, which in turn influences adoption intention. The proposed FinTech adoption model could contribute to information technology (IT) adoption research by extending the UTAUT in which individuals’ performance expectancy and effort expectancy affect their adoption intention indirectly through perceived value. Finally, the implications of the proposed new model for future research and FinTech practice are discussed.https://www.mdpi.com/0718-1876/16/5/106FinTech platformIT adoptionUTAUTperceived valueperceived risk |
spellingShingle | Jianli Xie Liying Ye Wei Huang Min Ye Understanding FinTech Platform Adoption: Impacts of Perceived Value and Perceived Risk Journal of Theoretical and Applied Electronic Commerce Research FinTech platform IT adoption UTAUT perceived value perceived risk |
title | Understanding FinTech Platform Adoption: Impacts of Perceived Value and Perceived Risk |
title_full | Understanding FinTech Platform Adoption: Impacts of Perceived Value and Perceived Risk |
title_fullStr | Understanding FinTech Platform Adoption: Impacts of Perceived Value and Perceived Risk |
title_full_unstemmed | Understanding FinTech Platform Adoption: Impacts of Perceived Value and Perceived Risk |
title_short | Understanding FinTech Platform Adoption: Impacts of Perceived Value and Perceived Risk |
title_sort | understanding fintech platform adoption impacts of perceived value and perceived risk |
topic | FinTech platform IT adoption UTAUT perceived value perceived risk |
url | https://www.mdpi.com/0718-1876/16/5/106 |
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