Perfil do consumidor de alimentos lácteos funcionais em Cuiabá-MT
The Brazilian Health Regulatory Agency (ANVISA) classifies functional foods as those that contain a functional property and those that help health maintenance. The objective of this study was to characterize the consumer profile of functional dairy foods in the city of Cuiabá-MT. Aiming to identify...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Instituto Federal de Educação, Ciência e Tecnologia da Paraíba
2019-06-01
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| Series: | Revista Principia |
| Subjects: | |
| Online Access: | https://periodicos.ifpb.edu.br/index.php/principia/article/view/2384 |
| _version_ | 1797990984536031232 |
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| author | Gabriel Silvério Filbido José Paulo Araujo Siquieri Alencar Garcia Bacarji |
| author_facet | Gabriel Silvério Filbido José Paulo Araujo Siquieri Alencar Garcia Bacarji |
| author_sort | Gabriel Silvério Filbido |
| collection | DOAJ |
| description | The Brazilian Health Regulatory Agency (ANVISA) classifies functional foods as those that contain a functional property and those that help health maintenance. The objective of this study was to characterize the consumer profile of functional dairy foods in the city of Cuiabá-MT. Aiming to identify the profile of this consumer, the following demographic factors were analyzed: gender, family income, schooling, among others. The results showed that the predominant family income was between 2 to 5 minimum wages for group A respondents and 5 to 10 minimum wages for group B interviewees. According to the data found, 50% of the respondents in group A prioritize the nutritional quality in a food product. On the other hand, the respondents in group B value the flavor, 58.3%. It has been found that most consumers in group B believe that the price of functional dairy is fair. However, group A believes that the price of these foods is expensive. The research revealed that a large part of the consumer public has characteristics in common , with emphasis on healthy practices. This way, it was possible to observe that there is a great opportunity for the manufacturers of functional dairy products according to the consumption profile identified in the research. |
| first_indexed | 2024-04-11T08:44:03Z |
| format | Article |
| id | doaj.art-37d99e5125a247878438f42ac66f11f3 |
| institution | Directory Open Access Journal |
| issn | 1517-0306 2447-9187 |
| language | English |
| last_indexed | 2024-04-11T08:44:03Z |
| publishDate | 2019-06-01 |
| publisher | Instituto Federal de Educação, Ciência e Tecnologia da Paraíba |
| record_format | Article |
| series | Revista Principia |
| spelling | doaj.art-37d99e5125a247878438f42ac66f11f32022-12-22T04:34:00ZengInstituto Federal de Educação, Ciência e Tecnologia da ParaíbaRevista Principia1517-03062447-91872019-06-01145313910.18265/1517-03062015v1n45p31-39886Perfil do consumidor de alimentos lácteos funcionais em Cuiabá-MTGabriel Silvério Filbido0José Paulo Araujo Siquieri1Alencar Garcia Bacarji2Instituto Federal de Mato Grosso (IFMT)Instituto Federal de Mato Grosso (IFMT)Instituto Federal de Mato Grosso (IFMT)The Brazilian Health Regulatory Agency (ANVISA) classifies functional foods as those that contain a functional property and those that help health maintenance. The objective of this study was to characterize the consumer profile of functional dairy foods in the city of Cuiabá-MT. Aiming to identify the profile of this consumer, the following demographic factors were analyzed: gender, family income, schooling, among others. The results showed that the predominant family income was between 2 to 5 minimum wages for group A respondents and 5 to 10 minimum wages for group B interviewees. According to the data found, 50% of the respondents in group A prioritize the nutritional quality in a food product. On the other hand, the respondents in group B value the flavor, 58.3%. It has been found that most consumers in group B believe that the price of functional dairy is fair. However, group A believes that the price of these foods is expensive. The research revealed that a large part of the consumer public has characteristics in common , with emphasis on healthy practices. This way, it was possible to observe that there is a great opportunity for the manufacturers of functional dairy products according to the consumption profile identified in the research.https://periodicos.ifpb.edu.br/index.php/principia/article/view/2384lácteos funcionais. saudabilidade. perfil do consumidor |
| spellingShingle | Gabriel Silvério Filbido José Paulo Araujo Siquieri Alencar Garcia Bacarji Perfil do consumidor de alimentos lácteos funcionais em Cuiabá-MT Revista Principia lácteos funcionais. saudabilidade. perfil do consumidor |
| title | Perfil do consumidor de alimentos lácteos funcionais em Cuiabá-MT |
| title_full | Perfil do consumidor de alimentos lácteos funcionais em Cuiabá-MT |
| title_fullStr | Perfil do consumidor de alimentos lácteos funcionais em Cuiabá-MT |
| title_full_unstemmed | Perfil do consumidor de alimentos lácteos funcionais em Cuiabá-MT |
| title_short | Perfil do consumidor de alimentos lácteos funcionais em Cuiabá-MT |
| title_sort | perfil do consumidor de alimentos lacteos funcionais em cuiaba mt |
| topic | lácteos funcionais. saudabilidade. perfil do consumidor |
| url | https://periodicos.ifpb.edu.br/index.php/principia/article/view/2384 |
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