TsFSIM: a three-step fast selection algorithm for influence maximisation in social network

Influence maximisation is the problem of selecting a specific number of nodes which can maximise the influence spread of social networks. For its significant practical applications, the influence maximisation problem has been widely used in many fields, such as network marketing and rumour control....

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Main Authors: Liqing Qiu, Shiqi Sai, Xiangbo Tian
Format: Article
Language:English
Published: Taylor & Francis Group 2021-10-01
Series:Connection Science
Subjects:
Online Access:http://dx.doi.org/10.1080/09540091.2021.1904206
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author Liqing Qiu
Shiqi Sai
Xiangbo Tian
author_facet Liqing Qiu
Shiqi Sai
Xiangbo Tian
author_sort Liqing Qiu
collection DOAJ
description Influence maximisation is the problem of selecting a specific number of nodes which can maximise the influence spread of social networks. For its significant practical applications, the influence maximisation problem has been widely used in many fields, such as network marketing and rumour control. However, most existing algorithms tend to select accuracy or efficiency to optimise, which leads to their poor performance. Therefore, a Three-step Fast Selection algorithm for Influence Maximisation (TsFSIM) is proposed in this paper. Firstly, a new method to evaluate nodes' influence spread is proposed, called Influence Estimation Value. Influence Estimation Value (IEV) combines the node's and its neighbours' degree to estimate its influence. This can improve the efficiency of our algorithm. Afterwards, based on IEV, a three-stage filtering strategy is proposed. This strategy can improve the accuracy of our algorithm greatly. Finally, experimental results on seven real-world networks show that the proposed method is more accurate than other methods while keeping competitive efficiency.
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spelling doaj.art-3891fccec940469199b982878354afb22023-09-15T10:47:59ZengTaylor & Francis GroupConnection Science0954-00911360-04942021-10-0133485486910.1080/09540091.2021.19042061904206TsFSIM: a three-step fast selection algorithm for influence maximisation in social networkLiqing Qiu0Shiqi Sai1Xiangbo Tian2Shandong University of Science and TechnologyShandong University of Science and TechnologyShandong University of Science and TechnologyInfluence maximisation is the problem of selecting a specific number of nodes which can maximise the influence spread of social networks. For its significant practical applications, the influence maximisation problem has been widely used in many fields, such as network marketing and rumour control. However, most existing algorithms tend to select accuracy or efficiency to optimise, which leads to their poor performance. Therefore, a Three-step Fast Selection algorithm for Influence Maximisation (TsFSIM) is proposed in this paper. Firstly, a new method to evaluate nodes' influence spread is proposed, called Influence Estimation Value. Influence Estimation Value (IEV) combines the node's and its neighbours' degree to estimate its influence. This can improve the efficiency of our algorithm. Afterwards, based on IEV, a three-stage filtering strategy is proposed. This strategy can improve the accuracy of our algorithm greatly. Finally, experimental results on seven real-world networks show that the proposed method is more accurate than other methods while keeping competitive efficiency.http://dx.doi.org/10.1080/09540091.2021.1904206social networksinfluence maximisationthree-stage filterfast selection
spellingShingle Liqing Qiu
Shiqi Sai
Xiangbo Tian
TsFSIM: a three-step fast selection algorithm for influence maximisation in social network
Connection Science
social networks
influence maximisation
three-stage filter
fast selection
title TsFSIM: a three-step fast selection algorithm for influence maximisation in social network
title_full TsFSIM: a three-step fast selection algorithm for influence maximisation in social network
title_fullStr TsFSIM: a three-step fast selection algorithm for influence maximisation in social network
title_full_unstemmed TsFSIM: a three-step fast selection algorithm for influence maximisation in social network
title_short TsFSIM: a three-step fast selection algorithm for influence maximisation in social network
title_sort tsfsim a three step fast selection algorithm for influence maximisation in social network
topic social networks
influence maximisation
three-stage filter
fast selection
url http://dx.doi.org/10.1080/09540091.2021.1904206
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AT shiqisai tsfsimathreestepfastselectionalgorithmforinfluencemaximisationinsocialnetwork
AT xiangbotian tsfsimathreestepfastselectionalgorithmforinfluencemaximisationinsocialnetwork