Exploring the characteristics of tourism industry by analyzing consumer review contents from social media: a case study of Bamako, Mali
In this Web 2.0 era, various and massive tourist experiences and reviews presented on social networks have become important information for tourism research. In this paper, we apply social media to explore and study the tourism industry of Bamako, Mali. Over 2000 reviewers and their comments about B...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2019-07-01
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| Series: | Geo-spatial Information Science |
| Subjects: | |
| Online Access: | http://dx.doi.org/10.1080/10095020.2019.1649848 |
| _version_ | 1818398545456136192 |
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| author | Sanogo Bruno Chao Yang Wenwen Tian Zhong Xie Yuanzheng Shao |
| author_facet | Sanogo Bruno Chao Yang Wenwen Tian Zhong Xie Yuanzheng Shao |
| author_sort | Sanogo Bruno |
| collection | DOAJ |
| description | In this Web 2.0 era, various and massive tourist experiences and reviews presented on social networks have become important information for tourism research. In this paper, we apply social media to explore and study the tourism industry of Bamako, Mali. Over 2000 reviewers and their comments about Bamako’s hotels and restaurants from TripAdvisor and Facebook were collected. Also, we integrate official tourism statistic data and field surveying data into the online review dataset. Data mining and statistic method are used to analyze the data for purpose of exploring the characteristics about tourism industry in Bamako. And we find that: (i) Most tourists are coming to Bamako for business purpose, and they incline to choose the hotels with better service and security condition; (ii) Comments on social media would greatly affect travelers’ choice on hotels; (iii) Most travelers are satisfied about Bamako’s accommodation services. |
| first_indexed | 2024-12-14T07:06:29Z |
| format | Article |
| id | doaj.art-38d7e241c470446b9f19890aba57e374 |
| institution | Directory Open Access Journal |
| issn | 1009-5020 1993-5153 |
| language | English |
| last_indexed | 2024-12-14T07:06:29Z |
| publishDate | 2019-07-01 |
| publisher | Taylor & Francis Group |
| record_format | Article |
| series | Geo-spatial Information Science |
| spelling | doaj.art-38d7e241c470446b9f19890aba57e3742022-12-21T23:12:11ZengTaylor & Francis GroupGeo-spatial Information Science1009-50201993-51532019-07-0122321422210.1080/10095020.2019.16498481649848Exploring the characteristics of tourism industry by analyzing consumer review contents from social media: a case study of Bamako, MaliSanogo Bruno0Chao Yang1Wenwen Tian2Zhong Xie3Yuanzheng Shao4China University of GeosciencesChina University of GeosciencesChina University of GeosciencesChina University of GeosciencesWuhan UniversityIn this Web 2.0 era, various and massive tourist experiences and reviews presented on social networks have become important information for tourism research. In this paper, we apply social media to explore and study the tourism industry of Bamako, Mali. Over 2000 reviewers and their comments about Bamako’s hotels and restaurants from TripAdvisor and Facebook were collected. Also, we integrate official tourism statistic data and field surveying data into the online review dataset. Data mining and statistic method are used to analyze the data for purpose of exploring the characteristics about tourism industry in Bamako. And we find that: (i) Most tourists are coming to Bamako for business purpose, and they incline to choose the hotels with better service and security condition; (ii) Comments on social media would greatly affect travelers’ choice on hotels; (iii) Most travelers are satisfied about Bamako’s accommodation services.http://dx.doi.org/10.1080/10095020.2019.1649848social mediaonline reviewstourism industry studybamakomali |
| spellingShingle | Sanogo Bruno Chao Yang Wenwen Tian Zhong Xie Yuanzheng Shao Exploring the characteristics of tourism industry by analyzing consumer review contents from social media: a case study of Bamako, Mali Geo-spatial Information Science social media online reviews tourism industry study bamako mali |
| title | Exploring the characteristics of tourism industry by analyzing consumer review contents from social media: a case study of Bamako, Mali |
| title_full | Exploring the characteristics of tourism industry by analyzing consumer review contents from social media: a case study of Bamako, Mali |
| title_fullStr | Exploring the characteristics of tourism industry by analyzing consumer review contents from social media: a case study of Bamako, Mali |
| title_full_unstemmed | Exploring the characteristics of tourism industry by analyzing consumer review contents from social media: a case study of Bamako, Mali |
| title_short | Exploring the characteristics of tourism industry by analyzing consumer review contents from social media: a case study of Bamako, Mali |
| title_sort | exploring the characteristics of tourism industry by analyzing consumer review contents from social media a case study of bamako mali |
| topic | social media online reviews tourism industry study bamako mali |
| url | http://dx.doi.org/10.1080/10095020.2019.1649848 |
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