Pengaruh Budaya, Sosial, Pribadi dan Psikologis Terhadap Keputusan Pembelian Durian Dengan Sistem Ijon
Cultural, social, personal, and psychological are consumer behavior factors in buying and selling transactions, especially buying and selling durian using the bonded bond system in Lemahabang Village. In practice, buying and selling of durian using the bonded system is carried out by both parties wh...
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Format: | Article |
Language: | Arabic |
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Institut Agama Islam Negeri Syaikh Abdurrahman Siddik Bangka Belitung
2021-06-01
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Series: | Asy Syar'iyyah: Jurnal Ilmu Syariah dan Perbankan Islam |
Subjects: | |
Online Access: | https://jurnal.lp2msasbabel.ac.id/index.php/asy/article/view/1682 |
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author | Hendri Hermawan Adinugraha Muhammad Khoirul Fikri Sukirno Sukirno |
author_facet | Hendri Hermawan Adinugraha Muhammad Khoirul Fikri Sukirno Sukirno |
author_sort | Hendri Hermawan Adinugraha |
collection | DOAJ |
description | Cultural, social, personal, and psychological are consumer behavior factors in buying and selling transactions, especially buying and selling durian using the bonded bond system in Lemahabang Village. In practice, buying and selling of durian using the bonded system is carried out by both parties when the fruit is still on the tree, so the quality and quantity are not known. The purpose of this study was to determine how much cultural, social, personal, and psychology influence the purchase decision for durian with the bonded system. This study uses multiple linear regression analysis using the SPSS program. The population in this study were all durian farmers who were durian buyers with the bonded bond system in Lemahabang Village whose numbers were unknown or infinite. The sampling technique uses incidental sampling and the determination of the number of samples using the Lemeshow formula, which is a total of at least 100 samples. The data collection method used a questionnaire. The results showed that partially cultural, social, personal, and psychological factors had a significant and positive effect and positive relationship between the independent variables on durian purchasing decisions with the bonded system. Simultaneously, culture, social, personal, and psychological factors influence on durian purchasing decisions with the results of f count of 45.106> f table of 2.47 and a significant value of 0.000 <0.05. |
first_indexed | 2024-03-08T13:20:29Z |
format | Article |
id | doaj.art-39ceb541cb634050a4ba7481d4e719a9 |
institution | Directory Open Access Journal |
issn | 2089-7227 2598-8522 |
language | Arabic |
last_indexed | 2024-03-08T13:20:29Z |
publishDate | 2021-06-01 |
publisher | Institut Agama Islam Negeri Syaikh Abdurrahman Siddik Bangka Belitung |
record_format | Article |
series | Asy Syar'iyyah: Jurnal Ilmu Syariah dan Perbankan Islam |
spelling | doaj.art-39ceb541cb634050a4ba7481d4e719a92024-01-18T04:08:57ZaraInstitut Agama Islam Negeri Syaikh Abdurrahman Siddik Bangka BelitungAsy Syar'iyyah: Jurnal Ilmu Syariah dan Perbankan Islam2089-72272598-85222021-06-01618910810.32923/asy.v6i1.16821682Pengaruh Budaya, Sosial, Pribadi dan Psikologis Terhadap Keputusan Pembelian Durian Dengan Sistem IjonHendri Hermawan Adinugraha0Muhammad Khoirul FikriSukirno SukirnoIAIN PekalonganCultural, social, personal, and psychological are consumer behavior factors in buying and selling transactions, especially buying and selling durian using the bonded bond system in Lemahabang Village. In practice, buying and selling of durian using the bonded system is carried out by both parties when the fruit is still on the tree, so the quality and quantity are not known. The purpose of this study was to determine how much cultural, social, personal, and psychology influence the purchase decision for durian with the bonded system. This study uses multiple linear regression analysis using the SPSS program. The population in this study were all durian farmers who were durian buyers with the bonded bond system in Lemahabang Village whose numbers were unknown or infinite. The sampling technique uses incidental sampling and the determination of the number of samples using the Lemeshow formula, which is a total of at least 100 samples. The data collection method used a questionnaire. The results showed that partially cultural, social, personal, and psychological factors had a significant and positive effect and positive relationship between the independent variables on durian purchasing decisions with the bonded system. Simultaneously, culture, social, personal, and psychological factors influence on durian purchasing decisions with the results of f count of 45.106> f table of 2.47 and a significant value of 0.000 <0.05.https://jurnal.lp2msasbabel.ac.id/index.php/asy/article/view/1682social; personal; psychological; purchase decision; and ijon. |
spellingShingle | Hendri Hermawan Adinugraha Muhammad Khoirul Fikri Sukirno Sukirno Pengaruh Budaya, Sosial, Pribadi dan Psikologis Terhadap Keputusan Pembelian Durian Dengan Sistem Ijon Asy Syar'iyyah: Jurnal Ilmu Syariah dan Perbankan Islam social; personal; psychological; purchase decision; and ijon. |
title | Pengaruh Budaya, Sosial, Pribadi dan Psikologis Terhadap Keputusan Pembelian Durian Dengan Sistem Ijon |
title_full | Pengaruh Budaya, Sosial, Pribadi dan Psikologis Terhadap Keputusan Pembelian Durian Dengan Sistem Ijon |
title_fullStr | Pengaruh Budaya, Sosial, Pribadi dan Psikologis Terhadap Keputusan Pembelian Durian Dengan Sistem Ijon |
title_full_unstemmed | Pengaruh Budaya, Sosial, Pribadi dan Psikologis Terhadap Keputusan Pembelian Durian Dengan Sistem Ijon |
title_short | Pengaruh Budaya, Sosial, Pribadi dan Psikologis Terhadap Keputusan Pembelian Durian Dengan Sistem Ijon |
title_sort | pengaruh budaya sosial pribadi dan psikologis terhadap keputusan pembelian durian dengan sistem ijon |
topic | social; personal; psychological; purchase decision; and ijon. |
url | https://jurnal.lp2msasbabel.ac.id/index.php/asy/article/view/1682 |
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