RESEARCH REGARDING THE PERCEPTIONS AND ATTITUDES OF FARMERS FROM TRANSYLVANIA TOWARDS AGRICULTURAL MARKETING

RESEARCH REGARDING THE PERCEPTIONS AND ATTITUDES OF FARMERS FROM TRANSYLVANIA TOWARDS AGRICULTURAL MARKETING

The paper centers around a study focused on identifying the perceptions and attitudes of farmers from Transylvania towards agricultural marketing. It is essential to highlight the importance of agricultural marketing because even for farmers the goal is to maximize ones profits. Understanding and ap...

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Bibliographic Details
Main Author:	Mihai O. Naghiu
Format:	Article
Language:	English
Published:	AcademicPres 2017-11-01
Series:	Agricultura
Subjects:	agricultural marketing, marketing study, marketing strategy
Online Access:	https://journals.usamvcluj.ro/index.php/agricultura/article/view/12832

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