THE IMPACT OF DIGITAL PLATFORMS ON INDUSTRIAL ENTERPRISES: АN EMPIRICAL ANALYSIS IN THE CONTEXT OF EXTERNAL SANCTION PRESSURE

The rapid technological revolution, the shortening of the life cycle of many products, the spread of the principles of ‘universal connectivity’ in industry are forcing manufacturers to develop new business models that reduce the time to market products, increase productivity, and create new principl...

Full description

Bibliographic Details
Main Authors: A. V. Trachuk, N. V. Linder
Format: Article
Language:Russian
Published: Real Economics Publishing House 2023-12-01
Series:Стратегические решения и риск-менеджмент
Subjects:
Online Access:https://www.jsdrm.ru/jour/article/view/1058
_version_ 1826576296496332800
author A. V. Trachuk
N. V. Linder
author_facet A. V. Trachuk
N. V. Linder
author_sort A. V. Trachuk
collection DOAJ
description The rapid technological revolution, the shortening of the life cycle of many products, the spread of the principles of ‘universal connectivity’ in industry are forcing manufacturers to develop new business models that reduce the time to market products, increase productivity, and create new principles for delivering value to consumers and interacting with partners. Platform business models are the answer to these challenges. At the same time, industrial companies are increasingly not only platform participants but also platform registrants themselves. Based on the identified strategies for the implementation of different types of business models by industrial companies, the article discusses the potential impact of their implementation. The research presented provides a new perspective on the relationship between the chosen combined models of platform solutions and the performance of industrial companies in the context of sanctioned restrictions on access to financial capital. The empirical analysis allowed us to draw conclusions about the greatest impact on the financial results of the choice of the ‘leader’, ‘diversifier’ and ‘advanced e-commerce’ models when these companies operate on international platforms. To diversify and enter new markets — the ‘leader’ and ‘diversifier’ models and the choice of the ‘extended e-commerce’ model prevent the creation of new markets. The choice of a particular model for implementing platform solutions is influenced (with the highest degree of significance) by the availability and access to the financial capital of industrial companies.
first_indexed 2024-03-09T02:36:13Z
format Article
id doaj.art-3af4b04ae6c44a5eb35f8db75dafdf63
institution Directory Open Access Journal
issn 2618-947X
2618-9984
language Russian
last_indexed 2025-03-14T13:28:20Z
publishDate 2023-12-01
publisher Real Economics Publishing House
record_format Article
series Стратегические решения и риск-менеджмент
spelling doaj.art-3af4b04ae6c44a5eb35f8db75dafdf632025-02-28T09:01:24ZrusReal Economics Publishing HouseСтратегические решения и риск-менеджмент2618-947X2618-99842023-12-0114215016310.17747/2618-947X-2023-2-150-163842THE IMPACT OF DIGITAL PLATFORMS ON INDUSTRIAL ENTERPRISES: АN EMPIRICAL ANALYSIS IN THE CONTEXT OF EXTERNAL SANCTION PRESSUREA. V. Trachuk0N. V. Linder1Financial University under the Government of the Russian Federation (Moscow, Russia), JSC ‘Goznak’ (Moscow, Russia)JSC ‘Goznak’ (Moscow, Russia)The rapid technological revolution, the shortening of the life cycle of many products, the spread of the principles of ‘universal connectivity’ in industry are forcing manufacturers to develop new business models that reduce the time to market products, increase productivity, and create new principles for delivering value to consumers and interacting with partners. Platform business models are the answer to these challenges. At the same time, industrial companies are increasingly not only platform participants but also platform registrants themselves. Based on the identified strategies for the implementation of different types of business models by industrial companies, the article discusses the potential impact of their implementation. The research presented provides a new perspective on the relationship between the chosen combined models of platform solutions and the performance of industrial companies in the context of sanctioned restrictions on access to financial capital. The empirical analysis allowed us to draw conclusions about the greatest impact on the financial results of the choice of the ‘leader’, ‘diversifier’ and ‘advanced e-commerce’ models when these companies operate on international platforms. To diversify and enter new markets — the ‘leader’ and ‘diversifier’ models and the choice of the ‘extended e-commerce’ model prevent the creation of new markets. The choice of a particular model for implementing platform solutions is influenced (with the highest degree of significance) by the availability and access to the financial capital of industrial companies.https://www.jsdrm.ru/jour/article/view/1058industrial enterprisesdigital platformscompetitivenesseffectsaccess to foreign marketsstrategyecosystem
spellingShingle A. V. Trachuk
N. V. Linder
THE IMPACT OF DIGITAL PLATFORMS ON INDUSTRIAL ENTERPRISES: АN EMPIRICAL ANALYSIS IN THE CONTEXT OF EXTERNAL SANCTION PRESSURE
Стратегические решения и риск-менеджмент
industrial enterprises
digital platforms
competitiveness
effects
access to foreign markets
strategy
ecosystem
title THE IMPACT OF DIGITAL PLATFORMS ON INDUSTRIAL ENTERPRISES: АN EMPIRICAL ANALYSIS IN THE CONTEXT OF EXTERNAL SANCTION PRESSURE
title_full THE IMPACT OF DIGITAL PLATFORMS ON INDUSTRIAL ENTERPRISES: АN EMPIRICAL ANALYSIS IN THE CONTEXT OF EXTERNAL SANCTION PRESSURE
title_fullStr THE IMPACT OF DIGITAL PLATFORMS ON INDUSTRIAL ENTERPRISES: АN EMPIRICAL ANALYSIS IN THE CONTEXT OF EXTERNAL SANCTION PRESSURE
title_full_unstemmed THE IMPACT OF DIGITAL PLATFORMS ON INDUSTRIAL ENTERPRISES: АN EMPIRICAL ANALYSIS IN THE CONTEXT OF EXTERNAL SANCTION PRESSURE
title_short THE IMPACT OF DIGITAL PLATFORMS ON INDUSTRIAL ENTERPRISES: АN EMPIRICAL ANALYSIS IN THE CONTEXT OF EXTERNAL SANCTION PRESSURE
title_sort impact of digital platforms on industrial enterprises аn empirical analysis in the context of external sanction pressure
topic industrial enterprises
digital platforms
competitiveness
effects
access to foreign markets
strategy
ecosystem
url https://www.jsdrm.ru/jour/article/view/1058
work_keys_str_mv AT avtrachuk theimpactofdigitalplatformsonindustrialenterprisesanempiricalanalysisinthecontextofexternalsanctionpressure
AT nvlinder theimpactofdigitalplatformsonindustrialenterprisesanempiricalanalysisinthecontextofexternalsanctionpressure
AT avtrachuk impactofdigitalplatformsonindustrialenterprisesanempiricalanalysisinthecontextofexternalsanctionpressure
AT nvlinder impactofdigitalplatformsonindustrialenterprisesanempiricalanalysisinthecontextofexternalsanctionpressure