THE COLLEGE SELECTION BASED ON THE EDUCATION COST, UNIVERSITY IMAGE AND LECTURER QUALITY

The purpose of this paper is to analyze the effect of education cost, university image and quality of lecturers on student decisions to choose a college. To achieve the proposed goals, a model is applied that reflects the effect of education costs, university image and quality of lecturers on studen...

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Main Authors: Dedy Ansari Harahap, L Lasmanah, Nunung Nurhayati, Sri Suwarsi, Pupung Purnamasari, Dita Amanah
Format: Article
Language:Spanish
Published: Universidad del Quindio 2021-09-01
Series:Revista de Investigaciones Universidad del Quindío
Subjects:
Online Access:https://ojs.uniquindio.edu.co/ojs/index.php/riuq/article/view/600
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author Dedy Ansari Harahap
L Lasmanah
Nunung Nurhayati
Sri Suwarsi
Pupung Purnamasari
Dita Amanah
author_facet Dedy Ansari Harahap
L Lasmanah
Nunung Nurhayati
Sri Suwarsi
Pupung Purnamasari
Dita Amanah
author_sort Dedy Ansari Harahap
collection DOAJ
description The purpose of this paper is to analyze the effect of education cost, university image and quality of lecturers on student decisions to choose a college. To achieve the proposed goals, a model is applied that reflects the effect of education costs, university image and quality of lecturers on student decisions to choose universities. This model was tested through the use of multiple linear regression equations and the sample was 388 student candidates. The conceptual model shows that the image of a university is the most influential construct on student decisions to choose a campus, followed by the quality of lecturers and the cost of education. In this paper, the cost of education variable produces a reliability of 0.861, a college image of 0.918 and a lecturer quality of 0.937. Further research is needed in order to find more reliable measurements of indicators of education cost, university image and quality of lecturers. The image of a university is the highest impression that is in the minds of students in choosing a university, followed by the quality of lecturers and the cost of education. Proven. The results show that the image of the university, the quality of the lecturers and the cost of education have an influence on student decisions to choose a campus.
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spelling doaj.art-3b381c2235f1402fb1398c1830fe4b422022-12-21T23:16:11ZspaUniversidad del QuindioRevista de Investigaciones Universidad del Quindío1794-631X2500-57822021-09-0133210.33975/riuq.vol33n2.600THE COLLEGE SELECTION BASED ON THE EDUCATION COST, UNIVERSITY IMAGE AND LECTURER QUALITYDedy Ansari Harahap0L Lasmanah1Nunung Nurhayati2Sri Suwarsi3Pupung Purnamasari4Dita Amanah5Universitas Islam BandungUniversitas Islam BandungUniversitas Islam BandungUniversitas Islam BandungUniversitas Islam BandungUniversitas Islam BandungThe purpose of this paper is to analyze the effect of education cost, university image and quality of lecturers on student decisions to choose a college. To achieve the proposed goals, a model is applied that reflects the effect of education costs, university image and quality of lecturers on student decisions to choose universities. This model was tested through the use of multiple linear regression equations and the sample was 388 student candidates. The conceptual model shows that the image of a university is the most influential construct on student decisions to choose a campus, followed by the quality of lecturers and the cost of education. In this paper, the cost of education variable produces a reliability of 0.861, a college image of 0.918 and a lecturer quality of 0.937. Further research is needed in order to find more reliable measurements of indicators of education cost, university image and quality of lecturers. The image of a university is the highest impression that is in the minds of students in choosing a university, followed by the quality of lecturers and the cost of education. Proven. The results show that the image of the university, the quality of the lecturers and the cost of education have an influence on student decisions to choose a campus.https://ojs.uniquindio.edu.co/ojs/index.php/riuq/article/view/600education costsuniversity imagelecturer qualitystudent decisionschoosing a collegeIndonesia
spellingShingle Dedy Ansari Harahap
L Lasmanah
Nunung Nurhayati
Sri Suwarsi
Pupung Purnamasari
Dita Amanah
THE COLLEGE SELECTION BASED ON THE EDUCATION COST, UNIVERSITY IMAGE AND LECTURER QUALITY
Revista de Investigaciones Universidad del Quindío
education costs
university image
lecturer quality
student decisions
choosing a college
Indonesia
title THE COLLEGE SELECTION BASED ON THE EDUCATION COST, UNIVERSITY IMAGE AND LECTURER QUALITY
title_full THE COLLEGE SELECTION BASED ON THE EDUCATION COST, UNIVERSITY IMAGE AND LECTURER QUALITY
title_fullStr THE COLLEGE SELECTION BASED ON THE EDUCATION COST, UNIVERSITY IMAGE AND LECTURER QUALITY
title_full_unstemmed THE COLLEGE SELECTION BASED ON THE EDUCATION COST, UNIVERSITY IMAGE AND LECTURER QUALITY
title_short THE COLLEGE SELECTION BASED ON THE EDUCATION COST, UNIVERSITY IMAGE AND LECTURER QUALITY
title_sort college selection based on the education cost university image and lecturer quality
topic education costs
university image
lecturer quality
student decisions
choosing a college
Indonesia
url https://ojs.uniquindio.edu.co/ojs/index.php/riuq/article/view/600
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