Insights into organic wine consumption: behaviour, segmentation and attribute non-attendance
Abstract Several studies have focused on the behaviour of consumers towards organic wine, finding varying and sometimes conflicting results. Some scholars have noted that consumers may perceive wine labelled as organic to be of a lower quality, whereas others have found that consumers are willing to...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
SpringerOpen
2021-02-01
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Series: | Agricultural and Food Economics |
Subjects: | |
Online Access: | https://doi.org/10.1186/s40100-021-00176-6 |