IReport for CNN Transmedia Storytelling On The Brazilian Protests in 2013

This study discusses the limits and potentials of the concept of transmedia storytelling to describe citizen coverage of the 2013 protests in Brazil in the collaborative section iReport for CNN on CNN.com. The section is characteristically intermedia because it connects to online social networks and...

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Main Authors: Geane Alzamora, Vitória Barros, Jéssica Malta
Format: Article
Language:English
Published: Associação Brasileira de Pesquisadores em Jornalismo 2015-12-01
Series:Brazilian Journalism Research
Subjects:
Online Access:https://bjr.sbpjor.org.br/bjr/article/view/852
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author Geane Alzamora
Vitória Barros
Jéssica Malta
author_facet Geane Alzamora
Vitória Barros
Jéssica Malta
author_sort Geane Alzamora
collection DOAJ
description This study discusses the limits and potentials of the concept of transmedia storytelling to describe citizen coverage of the 2013 protests in Brazil in the collaborative section iReport for CNN on CNN.com. The section is characteristically intermedia because it connects to online social networks and doubles as a monthly television program with the same name. But to what extent could it also be characterized as transmedia? Systematic observation of the citizen coverage between June and July 2013 revealed a restructuring of certain editorial spaces on the site aimed at user-proposed perspectives as well as communicational activity across online social networks; both important aspects for its transmedia characterization. Furthermore, the visible hierarchical differentiation of journalistic reporting puts the transmediatic potential of the collaborative experiment into perspective by reducing the importance of expanding the narrative horizontally despite the study showing regular social scheduling for journalistic coverage as evidence of the dynamics of transmedia.
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spelling doaj.art-3be945f1ba874beeadda572435c896542022-12-21T18:13:24ZengAssociação Brasileira de Pesquisadores em JornalismoBrazilian Journalism Research1808-40791981-98542015-12-0111218820310.25200/BJR.v11n2.2015.852600IReport for CNN Transmedia Storytelling On The Brazilian Protests in 2013Geane Alzamora0Vitória Barros1Jéssica Malta2Universidade Federal de Minas GeraisUniversidade Federal de Minas GeraisUniversidade Federal de Minas GeraisThis study discusses the limits and potentials of the concept of transmedia storytelling to describe citizen coverage of the 2013 protests in Brazil in the collaborative section iReport for CNN on CNN.com. The section is characteristically intermedia because it connects to online social networks and doubles as a monthly television program with the same name. But to what extent could it also be characterized as transmedia? Systematic observation of the citizen coverage between June and July 2013 revealed a restructuring of certain editorial spaces on the site aimed at user-proposed perspectives as well as communicational activity across online social networks; both important aspects for its transmedia characterization. Furthermore, the visible hierarchical differentiation of journalistic reporting puts the transmediatic potential of the collaborative experiment into perspective by reducing the importance of expanding the narrative horizontally despite the study showing regular social scheduling for journalistic coverage as evidence of the dynamics of transmedia.https://bjr.sbpjor.org.br/bjr/article/view/852Transmedia StorytellingCollaborative JournalismProtestsiReport for CNN
spellingShingle Geane Alzamora
Vitória Barros
Jéssica Malta
IReport for CNN Transmedia Storytelling On The Brazilian Protests in 2013
Brazilian Journalism Research
Transmedia Storytelling
Collaborative Journalism
Protests
iReport for CNN
title IReport for CNN Transmedia Storytelling On The Brazilian Protests in 2013
title_full IReport for CNN Transmedia Storytelling On The Brazilian Protests in 2013
title_fullStr IReport for CNN Transmedia Storytelling On The Brazilian Protests in 2013
title_full_unstemmed IReport for CNN Transmedia Storytelling On The Brazilian Protests in 2013
title_short IReport for CNN Transmedia Storytelling On The Brazilian Protests in 2013
title_sort ireport for cnn transmedia storytelling on the brazilian protests in 2013
topic Transmedia Storytelling
Collaborative Journalism
Protests
iReport for CNN
url https://bjr.sbpjor.org.br/bjr/article/view/852
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