Impact of quality on improvement of business performance and customer satisfaction
In an immense market struggle, the only effective way to build a long-term competitive advantage is to provide a high level of quality. Offering quality to the market, the organization creates loyal consumers on the basis of which it achieves its profitability, growth and development. The research p...
Hauptverfasser: | , , , |
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Format: | Artikel |
Sprache: | English |
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University of Novi Sad, Technical faculty Mihajlo Pupin, Zrenjanin
2021-01-01
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Schriftenreihe: | Journal of Engineering Management and Competitiveness |
Schlagworte: | |
Online Zugang: | https://scindeks-clanci.ceon.rs/data/pdf/2334-9638/2021/2334-96382101020C.pdf |