Most Important methods of attracting Audiences to the Entertainment Satellite TVs

This paper by referring to the new media space which in different factors influencing the competition between active media have made the today media audiences as segmented audiences, has considered Persian satellite TV networks as one of active elements in this space which through using entertainmen...

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Main Author: Abdollah Bicharanlou
Format: Article
Language:fas
Published: Allameh Tabataba'i University Press 2016-06-01
Series:مطالعات رسانه‌های نوین
Subjects:
Online Access:https://nms.atu.ac.ir/article_7167_2aa8f85f2fd2eb564b462d0be3f493b3.pdf
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author Abdollah Bicharanlou
author_facet Abdollah Bicharanlou
author_sort Abdollah Bicharanlou
collection DOAJ
description This paper by referring to the new media space which in different factors influencing the competition between active media have made the today media audiences as segmented audiences, has considered Persian satellite TV networks as one of active elements in this space which through using entertainment based programs such as different kind of shows as a form or genre of TV programs, have attracted some of Iranian audiences. In this paper by introducing main Persian TV channels and main entertainment programs broadcasted at 3 satellite TV networks, the factors influencing on attraction of the audiences to these 3 networks have been analyzed. Some suggestions according to the analyses have been suggested to media & cultural policy makers. Focus on entertainment, using structural decorations, focus on considerable presence of women at programs, focus on problem solution, focus on pop culture and art products, managing the schedule of broadcasting program are the main methods used in these networks to attract the audiences.
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spelling doaj.art-3c92d49f976c4f07999dfa5b0ddcbe742023-12-13T10:20:14ZfasAllameh Tabataba'i University Pressمطالعات رسانه‌های نوین2538-22092476-65502016-06-0126599210.22054/cs.2016.71677167Most Important methods of attracting Audiences to the Entertainment Satellite TVsAbdollah Bicharanlou0استادیار گروه ارتباطات دانشکده علوم اجتماعی دانشگاه تهرانThis paper by referring to the new media space which in different factors influencing the competition between active media have made the today media audiences as segmented audiences, has considered Persian satellite TV networks as one of active elements in this space which through using entertainment based programs such as different kind of shows as a form or genre of TV programs, have attracted some of Iranian audiences. In this paper by introducing main Persian TV channels and main entertainment programs broadcasted at 3 satellite TV networks, the factors influencing on attraction of the audiences to these 3 networks have been analyzed. Some suggestions according to the analyses have been suggested to media & cultural policy makers. Focus on entertainment, using structural decorations, focus on considerable presence of women at programs, focus on problem solution, focus on pop culture and art products, managing the schedule of broadcasting program are the main methods used in these networks to attract the audiences.https://nms.atu.ac.ir/article_7167_2aa8f85f2fd2eb564b462d0be3f493b3.pdftelevisionsatellite networkentertainment basedaudience
spellingShingle Abdollah Bicharanlou
Most Important methods of attracting Audiences to the Entertainment Satellite TVs
مطالعات رسانه‌های نوین
television
satellite network
entertainment based
audience
title Most Important methods of attracting Audiences to the Entertainment Satellite TVs
title_full Most Important methods of attracting Audiences to the Entertainment Satellite TVs
title_fullStr Most Important methods of attracting Audiences to the Entertainment Satellite TVs
title_full_unstemmed Most Important methods of attracting Audiences to the Entertainment Satellite TVs
title_short Most Important methods of attracting Audiences to the Entertainment Satellite TVs
title_sort most important methods of attracting audiences to the entertainment satellite tvs
topic television
satellite network
entertainment based
audience
url https://nms.atu.ac.ir/article_7167_2aa8f85f2fd2eb564b462d0be3f493b3.pdf
work_keys_str_mv AT abdollahbicharanlou mostimportantmethodsofattractingaudiencestotheentertainmentsatellitetvs