THE INFLUENCE OF SOCIAL IMPACT AND COMMUNITY ATTRIBUTE TOWARD TOURIST TRUST FORMATION ON SOCIAL COMMERCE IN THE AFTERMATH OF THE COVID-19 PANDEMIC: A CASE STUDY OF A TOURIST VILLAGE IN INDONESIA

THE INFLUENCE OF SOCIAL IMPACT AND COMMUNITY ATTRIBUTE TOWARD TOURIST TRUST FORMATION ON SOCIAL COMMERCE IN THE AFTERMATH OF THE COVID-19 PANDEMIC: A CASE STUDY OF A TOURIST VILLAGE IN INDONESIA

Purpose – This research proposed a theoretical framework based on social impact, and community attributes theories to identify factors that influence the formation of trust among tourists towards Social Commerce (SC) utilized by a tourist village in Indonesia, particularly in the aftermath of COV...

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Bibliographic Details
Main Authors: Yonathan Dri Handarkho, Ike Devi SULISTYANINGTYAS, Rebekka RISMAYANTI
Format: Article
Language:English
Published: Faculty of tourism and hospitality management 2024-01-01
Series:Tourism and Hospitality Management
Subjects:
trust
tourist village
social commerce
aftermath of the covid-19
Online Access:https://thm.fthm.hr/current-issue/send/71-vol30no1/1041-the-influence-of-social-impact-and-community-attribute-toward-tourist-trust-formation-on-social-commerce-in-the-aftermath-of-the-covid-19-pandemic-a-case-study-of-a-tourist-village-in-indonesia

Internet

https://thm.fthm.hr/current-issue/send/71-vol30no1/1041-the-influence-of-social-impact-and-community-attribute-toward-tourist-trust-formation-on-social-commerce-in-the-aftermath-of-the-covid-19-pandemic-a-case-study-of-a-tourist-village-in-indonesia

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