TRANSFORMATION OF ORGANISATIONAL CULTURE IN THE CONTEXT OF BUSINESS DIGITALISATION

TRANSFORMATION OF ORGANISATIONAL CULTURE IN THE CONTEXT OF BUSINESS DIGITALISATION

Purpose of the article. The research is aimed at analysing the concept of organisational culture transformation and providing practical recommendations for the development and implementation of an effective model of organisational culture transformation that will encourage team members to perform at...

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Bibliographic Details
Main Authors: Tetiana Vlasenko, Olena Havrylchenko, Dmytro Lypovyi
Format: Article
Language:English
Published: Izdevnieciba “Baltija Publishing” 2023-11-01
Series:Baltic Journal of Economic Studies
Subjects:
organisational structure
digital economy
business environment
innovation
information economy
technology
digital innovation
competitiveness
cultural development
Online Access:http://baltijapublishing.lv/index.php/issue/article/view/2202

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