Value Creation in Technology-Driven Ecosystems: Role of Coopetition in Industrial Networks

Coopetition, while offering significant strategic advantages, presents challenges in maintaining long-term collaboration among competitors, often due to a lack of perceived value for the participating actors. This study explores the role of technology in overcoming these challenges by applying the S...

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Main Authors: Agostinho da Silva, António J. Marques Cardoso
Format: Article
Sprog:English
Udgivet: MDPI AG 2024-09-01
Serier:Journal of Theoretical and Applied Electronic Commerce Research
Fag:
Online adgang:https://www.mdpi.com/0718-1876/19/3/113
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author Agostinho da Silva
António J. Marques Cardoso
author_facet Agostinho da Silva
António J. Marques Cardoso
author_sort Agostinho da Silva
collection DOAJ
description Coopetition, while offering significant strategic advantages, presents challenges in maintaining long-term collaboration among competitors, often due to a lack of perceived value for the participating actors. This study explores the role of technology in overcoming these challenges by applying the Service-Dominant Logic (S-D Logic) framework to investigate how technology-driven networks can enhance value co-creation among small and medium-sized enterprises (SMEs). The study hypothesizes that transitioning to technology-driven coopetition networks can substantially improve value co-creation. To test this hypothesis, the research critically evaluates existing theoretical approaches to coopetition, identifies gaps in understanding value creation mechanisms, and implements an experimental technology-driven coopetition network leveraging Internet of Things (IoT) technology. The research design is applied explicitly to the Portuguese ornamental stone industry, a significant economic and cultural sector. The findings confirm that technology-driven coopetition networks can enhance value co-creation and improve outputs. These results suggest that integrating technology into coopetition frameworks can provide a viable path to sustaining competitive advantages in SMEs.
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spelling doaj.art-3eaf6b5ebf3e4b5c9ab664d048bd584f2024-09-27T13:49:44ZengMDPI AGJournal of Theoretical and Applied Electronic Commerce Research0718-18762024-09-011932343235910.3390/jtaer19030113Value Creation in Technology-Driven Ecosystems: Role of Coopetition in Industrial NetworksAgostinho da Silva0António J. Marques Cardoso1CISE—Electromechatronic Systems Research Centre, University of Beira Interior, 6201-001 Covilhã, PortugalCISE—Electromechatronic Systems Research Centre, University of Beira Interior, 6201-001 Covilhã, PortugalCoopetition, while offering significant strategic advantages, presents challenges in maintaining long-term collaboration among competitors, often due to a lack of perceived value for the participating actors. This study explores the role of technology in overcoming these challenges by applying the Service-Dominant Logic (S-D Logic) framework to investigate how technology-driven networks can enhance value co-creation among small and medium-sized enterprises (SMEs). The study hypothesizes that transitioning to technology-driven coopetition networks can substantially improve value co-creation. To test this hypothesis, the research critically evaluates existing theoretical approaches to coopetition, identifies gaps in understanding value creation mechanisms, and implements an experimental technology-driven coopetition network leveraging Internet of Things (IoT) technology. The research design is applied explicitly to the Portuguese ornamental stone industry, a significant economic and cultural sector. The findings confirm that technology-driven coopetition networks can enhance value co-creation and improve outputs. These results suggest that integrating technology into coopetition frameworks can provide a viable path to sustaining competitive advantages in SMEs.https://www.mdpi.com/0718-1876/19/3/113coopetitioninternet of thingsvalue networksservice-dominant logicvalue co-creation
spellingShingle Agostinho da Silva
António J. Marques Cardoso
Value Creation in Technology-Driven Ecosystems: Role of Coopetition in Industrial Networks
Journal of Theoretical and Applied Electronic Commerce Research
coopetition
internet of things
value networks
service-dominant logic
value co-creation
title Value Creation in Technology-Driven Ecosystems: Role of Coopetition in Industrial Networks
title_full Value Creation in Technology-Driven Ecosystems: Role of Coopetition in Industrial Networks
title_fullStr Value Creation in Technology-Driven Ecosystems: Role of Coopetition in Industrial Networks
title_full_unstemmed Value Creation in Technology-Driven Ecosystems: Role of Coopetition in Industrial Networks
title_short Value Creation in Technology-Driven Ecosystems: Role of Coopetition in Industrial Networks
title_sort value creation in technology driven ecosystems role of coopetition in industrial networks
topic coopetition
internet of things
value networks
service-dominant logic
value co-creation
url https://www.mdpi.com/0718-1876/19/3/113
work_keys_str_mv AT agostinhodasilva valuecreationintechnologydrivenecosystemsroleofcoopetitioninindustrialnetworks
AT antoniojmarquescardoso valuecreationintechnologydrivenecosystemsroleofcoopetitioninindustrialnetworks