THE ANALYZE OF CURRENT LEVEL OF USE OF PUBLIC RELATIONS IN INSTITUTIONS OF BOSNIA AND HERZEGOVINA

Intensive development of public relations in Bosnia and Herzegovina started in second half of last decade of twentieth century when under the influence of international community occurred "replanting" of this management function from their states into mentioned area. In practic, effort, kn...

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Main Author: Драгиша Станишић, Мр
Format: Article
Language:English
Published: University of Banja Luka, Faculty of Economics 2010-12-01
Series:Acta Economica
Subjects:
Online Access:http://ae.ef.unibl.org/index.php/AE/article/view/179
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author Драгиша Станишић, Мр
author_facet Драгиша Станишић, Мр
author_sort Драгиша Станишић, Мр
collection DOAJ
description Intensive development of public relations in Bosnia and Herzegovina started in second half of last decade of twentieth century when under the influence of international community occurred "replanting" of this management function from their states into mentioned area. In practic, effort, knowledge and money for needs of use of public relations in institutions did not give desired results. The main goal of this work is to present analyze of current level of use of public relations in institutions, as well as to define activities that are necessary to be realized in near future in order to have mentioned managerial function functional in accordance with world standards.
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spelling doaj.art-3ec5c0f359e645669539fe6b40ecad742022-12-21T20:28:55ZengUniversity of Banja Luka, Faculty of EconomicsActa Economica1512-858X2232-738X2010-12-01813THE ANALYZE OF CURRENT LEVEL OF USE OF PUBLIC RELATIONS IN INSTITUTIONS OF BOSNIA AND HERZEGOVINAДрагиша Станишић, Мр0State Investigation and Protection AgencyIntensive development of public relations in Bosnia and Herzegovina started in second half of last decade of twentieth century when under the influence of international community occurred "replanting" of this management function from their states into mentioned area. In practic, effort, knowledge and money for needs of use of public relations in institutions did not give desired results. The main goal of this work is to present analyze of current level of use of public relations in institutions, as well as to define activities that are necessary to be realized in near future in order to have mentioned managerial function functional in accordance with world standards.http://ae.ef.unibl.org/index.php/AE/article/view/179Public relationsInstitutionsCommunication and Aimed public
spellingShingle Драгиша Станишић, Мр
THE ANALYZE OF CURRENT LEVEL OF USE OF PUBLIC RELATIONS IN INSTITUTIONS OF BOSNIA AND HERZEGOVINA
Acta Economica
Public relations
Institutions
Communication and Aimed public
title THE ANALYZE OF CURRENT LEVEL OF USE OF PUBLIC RELATIONS IN INSTITUTIONS OF BOSNIA AND HERZEGOVINA
title_full THE ANALYZE OF CURRENT LEVEL OF USE OF PUBLIC RELATIONS IN INSTITUTIONS OF BOSNIA AND HERZEGOVINA
title_fullStr THE ANALYZE OF CURRENT LEVEL OF USE OF PUBLIC RELATIONS IN INSTITUTIONS OF BOSNIA AND HERZEGOVINA
title_full_unstemmed THE ANALYZE OF CURRENT LEVEL OF USE OF PUBLIC RELATIONS IN INSTITUTIONS OF BOSNIA AND HERZEGOVINA
title_short THE ANALYZE OF CURRENT LEVEL OF USE OF PUBLIC RELATIONS IN INSTITUTIONS OF BOSNIA AND HERZEGOVINA
title_sort analyze of current level of use of public relations in institutions of bosnia and herzegovina
topic Public relations
Institutions
Communication and Aimed public
url http://ae.ef.unibl.org/index.php/AE/article/view/179
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