Pricing strategy for work and services of transportation company

Competitive pressures and economic turbulence increase the need to find new ways to maintain a stable financial position. This task is also faced by the railway transport and makes transport companies look for new markets for new works and services. The article considers the market of track structur...

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Main Authors: Shkurina L., Maskaeva E.
Format: Article
Language:English
Published: EDP Sciences 2023-01-01
Series:E3S Web of Conferences
Subjects:
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/13/e3sconf_ersme2023_05019.pdf
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author Shkurina L.
Maskaeva E.
author_facet Shkurina L.
Maskaeva E.
author_sort Shkurina L.
collection DOAJ
description Competitive pressures and economic turbulence increase the need to find new ways to maintain a stable financial position. This task is also faced by the railway transport and makes transport companies look for new markets for new works and services. The article considers the market of track structure maintenance services and reveals the factors that influence the volume of this market. The authors of the article consider the pricing policy for track structure maintenance services. Based on the analysis of competitors’ prices and the pricing policy pursued by the infrastructure directorate, an approach to the formation of the pricing strategy in this market segment is proposed.
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spelling doaj.art-3f80804c4593452980011dce7a4d86232023-04-07T08:57:53ZengEDP SciencesE3S Web of Conferences2267-12422023-01-013760501910.1051/e3sconf/202337605019e3sconf_ersme2023_05019Pricing strategy for work and services of transportation companyShkurina L.0Maskaeva E.1Russian University of TransportRussian University of TransportCompetitive pressures and economic turbulence increase the need to find new ways to maintain a stable financial position. This task is also faced by the railway transport and makes transport companies look for new markets for new works and services. The article considers the market of track structure maintenance services and reveals the factors that influence the volume of this market. The authors of the article consider the pricing policy for track structure maintenance services. Based on the analysis of competitors’ prices and the pricing policy pursued by the infrastructure directorate, an approach to the formation of the pricing strategy in this market segment is proposed.https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/13/e3sconf_ersme2023_05019.pdfcurrent track maintenancecost method of pricingprice offerspricing strategy
spellingShingle Shkurina L.
Maskaeva E.
Pricing strategy for work and services of transportation company
E3S Web of Conferences
current track maintenance
cost method of pricing
price offers
pricing strategy
title Pricing strategy for work and services of transportation company
title_full Pricing strategy for work and services of transportation company
title_fullStr Pricing strategy for work and services of transportation company
title_full_unstemmed Pricing strategy for work and services of transportation company
title_short Pricing strategy for work and services of transportation company
title_sort pricing strategy for work and services of transportation company
topic current track maintenance
cost method of pricing
price offers
pricing strategy
url https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/13/e3sconf_ersme2023_05019.pdf
work_keys_str_mv AT shkurinal pricingstrategyforworkandservicesoftransportationcompany
AT maskaevae pricingstrategyforworkandservicesoftransportationcompany