“Best before, often good after”
In 2018, several Norwegian food producers added a new phrase to date labels of packaged foods: best before (date), often good after. Why and how did they do this? By using two concepts from Actor-Network Theory, translation and script, this article reveals how a seemingly simple addition to a label...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Nordic Journal of Science and Technology Studies
2020-05-01
|
| Series: | Nordic Journal of Science and Technology Studies |
| Online Access: | https://www.ntnu.no/ojs/index.php/njsts/article/view/3396 |
| _version_ | 1797716859151187968 |
|---|---|
| author | Tanja Plasil |
| author_facet | Tanja Plasil |
| author_sort | Tanja Plasil |
| collection | DOAJ |
| description | In 2018, several Norwegian food producers added a new phrase to date labels of packaged foods: best before (date), often good after. Why and how did they do this? By using two concepts from Actor-Network Theory, translation and script, this article reveals how a seemingly simple addition to a label can reveal underlying issues and policies. This case study sheds light both on how the script of the date label was used to translate UN Sustainable Development Goal 12 about food waste reduction into everyday use and practice and how the date label moved from the domain of food policy making towards the realm of environmental politics. |
| first_indexed | 2024-03-12T08:27:35Z |
| format | Article |
| id | doaj.art-3fd45b84126940ba9da05c37d6484aa6 |
| institution | Directory Open Access Journal |
| issn | 1894-4647 |
| language | English |
| last_indexed | 2024-03-12T08:27:35Z |
| publishDate | 2020-05-01 |
| publisher | Nordic Journal of Science and Technology Studies |
| record_format | Article |
| series | Nordic Journal of Science and Technology Studies |
| spelling | doaj.art-3fd45b84126940ba9da05c37d6484aa62023-09-02T17:57:36ZengNordic Journal of Science and Technology StudiesNordic Journal of Science and Technology Studies1894-46472020-05-018110.5324/njsts.v8i1.3396“Best before, often good after”Tanja Plasil0NTNUIn 2018, several Norwegian food producers added a new phrase to date labels of packaged foods: best before (date), often good after. Why and how did they do this? By using two concepts from Actor-Network Theory, translation and script, this article reveals how a seemingly simple addition to a label can reveal underlying issues and policies. This case study sheds light both on how the script of the date label was used to translate UN Sustainable Development Goal 12 about food waste reduction into everyday use and practice and how the date label moved from the domain of food policy making towards the realm of environmental politics.https://www.ntnu.no/ojs/index.php/njsts/article/view/3396 |
| spellingShingle | Tanja Plasil “Best before, often good after” Nordic Journal of Science and Technology Studies |
| title | “Best before, often good after” |
| title_full | “Best before, often good after” |
| title_fullStr | “Best before, often good after” |
| title_full_unstemmed | “Best before, often good after” |
| title_short | “Best before, often good after” |
| title_sort | best before often good after |
| url | https://www.ntnu.no/ojs/index.php/njsts/article/view/3396 |
| work_keys_str_mv | AT tanjaplasil bestbeforeoftengoodafter |