The influence of lifestyle on consumer behavior and decision making in research aimed at protein bars

We live in an era when all circumstances on the market are changing rapidly, which leads consumers (even, if they are not aware of it) to certain behaviour that affects their daily activities. Lifestyle can be described as someone's way of living or the things that a person or a particular grou...

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Bibliographic Details
Main Authors: Andrej Géci, Alexandra Krivoší­ková, Ľudmila Nagyová, Dagmar Cagáňová
Format: Article
Language:English
Published: HACCP Consulting 2020-06-01
Series:Potravinarstvo
Subjects:
Online Access:https://potravinarstvo.com/journal1/index.php/potravinarstvo/article/view/1231