The influence of cultural atmosphere of the destination on tourists' civilized behavior intention(旅游地文化氛围对游客文明行为意向的影响)

旅游地文化氛围的营造与游客文明行为的培育对旅游地的可持续发展意义重大.构建了旅游地文化氛围对游客文明行为意向的理论模型,对北京长城国家公园试点的448位游客样本进行分析,运用结构方程模型对理论模型进行检验.研究结果显示:(1)物质文化氛围、制度文化氛围、精神文化氛围均直接驱动地方依恋.(2)精神、制度文化氛围直接影响文明行为意向,并通过地方依恋间接影响文明行为意向,物质文化氛围仅通过地方依恋间接影响文明行为意向.营造旅游地文化氛围,提升游客对旅游地文化氛围的感知水平,有利于培养游客地方依恋情感,激发游客文明行为的共鸣....

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Main Authors: HUANGTao(黄涛), LIUJinglan(刘晶岚), ZHANGQiongrui(张琼锐)
Format: Article
Language:zho
Published: Zhejiang University Press 2018-07-01
Series:Zhejiang Daxue xuebao. Lixue ban
Subjects:
Online Access:https://doi.org/10.3785/j.issn.1008-9497.2018.04.018
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author HUANGTao(黄涛)
LIUJinglan(刘晶岚)
ZHANGQiongrui(张琼锐)
author_facet HUANGTao(黄涛)
LIUJinglan(刘晶岚)
ZHANGQiongrui(张琼锐)
author_sort HUANGTao(黄涛)
collection DOAJ
description 旅游地文化氛围的营造与游客文明行为的培育对旅游地的可持续发展意义重大.构建了旅游地文化氛围对游客文明行为意向的理论模型,对北京长城国家公园试点的448位游客样本进行分析,运用结构方程模型对理论模型进行检验.研究结果显示:(1)物质文化氛围、制度文化氛围、精神文化氛围均直接驱动地方依恋.(2)精神、制度文化氛围直接影响文明行为意向,并通过地方依恋间接影响文明行为意向,物质文化氛围仅通过地方依恋间接影响文明行为意向.营造旅游地文化氛围,提升游客对旅游地文化氛围的感知水平,有利于培养游客地方依恋情感,激发游客文明行为的共鸣.
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spelling doaj.art-40141b719c544a458b86156003cd816d2024-03-29T01:58:38ZzhoZhejiang University PressZhejiang Daxue xuebao. Lixue ban1008-94972018-07-0145449750510.3785/j.issn.1008-9497.2018.04.018The influence of cultural atmosphere of the destination on tourists' civilized behavior intention(旅游地文化氛围对游客文明行为意向的影响)HUANGTao(黄涛)0https://orcid.org/0000-0003-3172-2359LIUJinglan(刘晶岚)1https://orcid.org/0000-0002-1946-154XZHANGQiongrui(张琼锐)2 1.School of Nature Conservation, Beijing Forestry University, Beijing 100083, China( 1.北京林业大学自然保护区学院,北京 100083) 1.School of Nature Conservation, Beijing Forestry University, Beijing 100083, China( 1.北京林业大学自然保护区学院,北京 100083) 2.School of Landscape Architecture, Beijing Forestry University, Beijing 100083, China( 2.北京林业大学园林学院,北京 100083)旅游地文化氛围的营造与游客文明行为的培育对旅游地的可持续发展意义重大.构建了旅游地文化氛围对游客文明行为意向的理论模型,对北京长城国家公园试点的448位游客样本进行分析,运用结构方程模型对理论模型进行检验.研究结果显示:(1)物质文化氛围、制度文化氛围、精神文化氛围均直接驱动地方依恋.(2)精神、制度文化氛围直接影响文明行为意向,并通过地方依恋间接影响文明行为意向,物质文化氛围仅通过地方依恋间接影响文明行为意向.营造旅游地文化氛围,提升游客对旅游地文化氛围的感知水平,有利于培养游客地方依恋情感,激发游客文明行为的共鸣.https://doi.org/10.3785/j.issn.1008-9497.2018.04.018文化氛围文明行为意向地方依恋长城国家公园试点
spellingShingle HUANGTao(黄涛)
LIUJinglan(刘晶岚)
ZHANGQiongrui(张琼锐)
The influence of cultural atmosphere of the destination on tourists' civilized behavior intention(旅游地文化氛围对游客文明行为意向的影响)
Zhejiang Daxue xuebao. Lixue ban
文化氛围
文明行为意向
地方依恋
长城国家公园试点
title The influence of cultural atmosphere of the destination on tourists' civilized behavior intention(旅游地文化氛围对游客文明行为意向的影响)
title_full The influence of cultural atmosphere of the destination on tourists' civilized behavior intention(旅游地文化氛围对游客文明行为意向的影响)
title_fullStr The influence of cultural atmosphere of the destination on tourists' civilized behavior intention(旅游地文化氛围对游客文明行为意向的影响)
title_full_unstemmed The influence of cultural atmosphere of the destination on tourists' civilized behavior intention(旅游地文化氛围对游客文明行为意向的影响)
title_short The influence of cultural atmosphere of the destination on tourists' civilized behavior intention(旅游地文化氛围对游客文明行为意向的影响)
title_sort influence of cultural atmosphere of the destination on tourists civilized behavior intention 旅游地文化氛围对游客文明行为意向的影响
topic 文化氛围
文明行为意向
地方依恋
长城国家公园试点
url https://doi.org/10.3785/j.issn.1008-9497.2018.04.018
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