Impact of innovativeness, risk-taking, and proactiveness on export performance in a developing country: evidence of qualitative study
Purpose – This study aims to explain the effect of entrepreneurial orientation (EO) dimensions on firms’ export performance. The study has considered three dimensions of EO: innovativeness, proactiveness and risk-taking. Export performance has been measured through multifaceted determinants: financi...
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| Format: | Article |
| Language: | English |
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Emerald Publishing
2022-04-01
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| Series: | RAUSP Management Journal |
| Subjects: | |
| Online Access: | https://www.emerald.com/insight/content/doi/10.1108/RAUSP-01-2021-0002/full/pdf?title=impact-of-innovativeness-risk-taking-and-proactiveness-on-export-performance-in-a-developing-country-evidence-of-qualitative-study |
| _version_ | 1798019683621797888 |
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| author | Kamal Hossain Kenny Cheah Soon Lee Ilhaamie Binti Abdul Ghani Azmi Aida Binti Idris Mohammad Nurul Alam Md. Adnan Rahman Norinah Mohd Ali |
| author_facet | Kamal Hossain Kenny Cheah Soon Lee Ilhaamie Binti Abdul Ghani Azmi Aida Binti Idris Mohammad Nurul Alam Md. Adnan Rahman Norinah Mohd Ali |
| author_sort | Kamal Hossain |
| collection | DOAJ |
| description | Purpose – This study aims to explain the effect of entrepreneurial orientation (EO) dimensions on firms’ export performance. The study has considered three dimensions of EO: innovativeness, proactiveness and risk-taking. Export performance has been measured through multifaceted determinants: financial, strategic and satisfaction levels of exporting firms. Design/methodology/approach – To explain the association between such determinants, qualitative face-to-face, in-depth interviews were conducted with the respondents from the apparel manufacturing companies of Bangladesh. The study has also applied a content analysis technique to explore and triangulate the descriptions of EO dimensions on performance. Findings – The research results reveal that EO has a meaningful explanation of export performance from the lived experience of the respondents. The study has also found frequent explanations and indicators about the association of innovativeness and proactiveness on export performance, but the risk-taking dimension has revealed no effects. Research limitations/implications – The research has different implications on theoretical, managerial and policy-making aspects of EO and export performance. Nevertheless, the findings are based on the opinions of a small sample of entrepreneurs and high-level managers. Thus, it is important to test the generalizability of these findings in future research using a larger sample. Originality/value – This study indicated product, process and market creation innovativeness. Risks related to product innovation, new market entry and politics are considered for risk-taking measures, while proactive innovation, technology and new market searching are used for measuring proactiveness. Additionally, multifaceted performance determinants have been applied to evaluate export performance. Hence, this study is a unique qualitative analysis with important theoretical, practical and methodological implications. |
| first_indexed | 2024-04-11T16:44:51Z |
| format | Article |
| id | doaj.art-40232c51d0bb44a098c1d83805db27b5 |
| institution | Directory Open Access Journal |
| issn | 2531-0488 |
| language | English |
| last_indexed | 2024-04-11T16:44:51Z |
| publishDate | 2022-04-01 |
| publisher | Emerald Publishing |
| record_format | Article |
| series | RAUSP Management Journal |
| spelling | doaj.art-40232c51d0bb44a098c1d83805db27b52022-12-22T04:13:35ZengEmerald PublishingRAUSP Management Journal2531-04882022-04-0157216518110.1108/RAUSP-01-2021-0002683154Impact of innovativeness, risk-taking, and proactiveness on export performance in a developing country: evidence of qualitative studyKamal Hossain0Kenny Cheah Soon Lee1Ilhaamie Binti Abdul Ghani Azmi2Aida Binti Idris3Mohammad Nurul Alam4Md. Adnan Rahman5Norinah Mohd Ali6Department of Islamic Business and Management, University of Malaya, Kuala Lumpur, MalaysiaDepartment of Educational Management, Planning and Policy, University of Malaya, Kuala Lumpur, MalaysiaDepartment of Shariah and Management, University of Malaya, Kuala Lumpur, MalaysiaDepartment of Management and Economics, University of Malaya, Kuala Lumpur, MalaysiaAcademy for Research Skills Development, Dhaka, BangladeshCollege of Business Administration, International University of Business Agriculture and Technology, Dhaka, BangladeshInstitute of Malaysian and International Studies, Universiti Kebangsaan Malaysia, Bangi, MalaysiaPurpose – This study aims to explain the effect of entrepreneurial orientation (EO) dimensions on firms’ export performance. The study has considered three dimensions of EO: innovativeness, proactiveness and risk-taking. Export performance has been measured through multifaceted determinants: financial, strategic and satisfaction levels of exporting firms. Design/methodology/approach – To explain the association between such determinants, qualitative face-to-face, in-depth interviews were conducted with the respondents from the apparel manufacturing companies of Bangladesh. The study has also applied a content analysis technique to explore and triangulate the descriptions of EO dimensions on performance. Findings – The research results reveal that EO has a meaningful explanation of export performance from the lived experience of the respondents. The study has also found frequent explanations and indicators about the association of innovativeness and proactiveness on export performance, but the risk-taking dimension has revealed no effects. Research limitations/implications – The research has different implications on theoretical, managerial and policy-making aspects of EO and export performance. Nevertheless, the findings are based on the opinions of a small sample of entrepreneurs and high-level managers. Thus, it is important to test the generalizability of these findings in future research using a larger sample. Originality/value – This study indicated product, process and market creation innovativeness. Risks related to product innovation, new market entry and politics are considered for risk-taking measures, while proactive innovation, technology and new market searching are used for measuring proactiveness. Additionally, multifaceted performance determinants have been applied to evaluate export performance. Hence, this study is a unique qualitative analysis with important theoretical, practical and methodological implications.https://www.emerald.com/insight/content/doi/10.1108/RAUSP-01-2021-0002/full/pdf?title=impact-of-innovativeness-risk-taking-and-proactiveness-on-export-performance-in-a-developing-country-evidence-of-qualitative-studyexport performanceinnovativenessproactivenessrisk-takingqualitative researchbangladesh |
| spellingShingle | Kamal Hossain Kenny Cheah Soon Lee Ilhaamie Binti Abdul Ghani Azmi Aida Binti Idris Mohammad Nurul Alam Md. Adnan Rahman Norinah Mohd Ali Impact of innovativeness, risk-taking, and proactiveness on export performance in a developing country: evidence of qualitative study RAUSP Management Journal export performance innovativeness proactiveness risk-taking qualitative research bangladesh |
| title | Impact of innovativeness, risk-taking, and proactiveness on export performance in a developing country: evidence of qualitative study |
| title_full | Impact of innovativeness, risk-taking, and proactiveness on export performance in a developing country: evidence of qualitative study |
| title_fullStr | Impact of innovativeness, risk-taking, and proactiveness on export performance in a developing country: evidence of qualitative study |
| title_full_unstemmed | Impact of innovativeness, risk-taking, and proactiveness on export performance in a developing country: evidence of qualitative study |
| title_short | Impact of innovativeness, risk-taking, and proactiveness on export performance in a developing country: evidence of qualitative study |
| title_sort | impact of innovativeness risk taking and proactiveness on export performance in a developing country evidence of qualitative study |
| topic | export performance innovativeness proactiveness risk-taking qualitative research bangladesh |
| url | https://www.emerald.com/insight/content/doi/10.1108/RAUSP-01-2021-0002/full/pdf?title=impact-of-innovativeness-risk-taking-and-proactiveness-on-export-performance-in-a-developing-country-evidence-of-qualitative-study |
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