Hibridismo no mercado da música e a articulação das identidades

In a situation of globalization, national identity comes to be produced in the global space, where national and non-national agents operate. In this scenario, national identity does not become less important, but, on the contrary, widens its meaning and embraces other cultural dynamics, rather than...

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Main Author: Michel Nicolau Netto
Format: Article
Language:Portuguese
Published: Universidade do Vale do Rio dos Sinos (UNISINOS) 2014-01-01
Series:Ciências Sociais Unisinos
Subjects:
Online Access:http://www.redalyc.org/articulo.oa?id=93831121003
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author Michel Nicolau Netto
author_facet Michel Nicolau Netto
author_sort Michel Nicolau Netto
collection DOAJ
description In a situation of globalization, national identity comes to be produced in the global space, where national and non-national agents operate. In this scenario, national identity does not become less important, but, on the contrary, widens its meaning and embraces other cultural dynamics, rather than the national culture alone. It is this enlargement of mean- ing that allows the contemporary simultaneousness of national identity and diversity. At the same time, as identities are perceived as opposed to the standardization suppos- edly caused by globalization, some of them acquire the value of difference and become negotiable in the global market of symbols. This process is clearly noticed at the level of social relations, which are analyzed here on the basis of descriptions of musicians found in catalogues of a World Music international trade fair. These descriptions show that social actors can now articulate identities hoping for a symbolic gain. The use of hybridity means this articulation. However, the possibilities of gains are not equally distributed.
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spelling doaj.art-405d0723bab443a6a395859e0aaff39a2024-03-21T19:29:09ZporUniversidade do Vale do Rio dos Sinos (UNISINOS)Ciências Sociais Unisinos2177-62292014-01-015011424Hibridismo no mercado da música e a articulação das identidadesMichel Nicolau NettoIn a situation of globalization, national identity comes to be produced in the global space, where national and non-national agents operate. In this scenario, national identity does not become less important, but, on the contrary, widens its meaning and embraces other cultural dynamics, rather than the national culture alone. It is this enlargement of mean- ing that allows the contemporary simultaneousness of national identity and diversity. At the same time, as identities are perceived as opposed to the standardization suppos- edly caused by globalization, some of them acquire the value of difference and become negotiable in the global market of symbols. This process is clearly noticed at the level of social relations, which are analyzed here on the basis of descriptions of musicians found in catalogues of a World Music international trade fair. These descriptions show that social actors can now articulate identities hoping for a symbolic gain. The use of hybridity means this articulation. However, the possibilities of gains are not equally distributed.http://www.redalyc.org/articulo.oa?id=93831121003musichybridityidentity
spellingShingle Michel Nicolau Netto
Hibridismo no mercado da música e a articulação das identidades
Ciências Sociais Unisinos
music
hybridity
identity
title Hibridismo no mercado da música e a articulação das identidades
title_full Hibridismo no mercado da música e a articulação das identidades
title_fullStr Hibridismo no mercado da música e a articulação das identidades
title_full_unstemmed Hibridismo no mercado da música e a articulação das identidades
title_short Hibridismo no mercado da música e a articulação das identidades
title_sort hibridismo no mercado da musica e a articulacao das identidades
topic music
hybridity
identity
url http://www.redalyc.org/articulo.oa?id=93831121003
work_keys_str_mv AT michelnicolaunetto hibridismonomercadodamusicaeaarticulacaodasidentidades