Differences in corporate social responsibility implementation between Slovak and Czech companies

In recent years, corporate social responsibility has emerged as a pivotal factor for corporations in cultivating a favorable public perception. Despite this, many companies remain uncertain about the integration and rationale behind incorporating it into their core business strategies. This study ai...

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Main Authors: Jana Kozáková, Mária Urbánová, Renata Skypalova
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2024-02-01
Series:Problems and Perspectives in Management
Subjects:
Online Access:https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/19627/PPM_2024_01_Kozakova.pdf
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author Jana Kozáková
Mária Urbánová
Renata Skypalova
author_facet Jana Kozáková
Mária Urbánová
Renata Skypalova
author_sort Jana Kozáková
collection DOAJ
description In recent years, corporate social responsibility has emerged as a pivotal factor for corporations in cultivating a favorable public perception. Despite this, many companies remain uncertain about the integration and rationale behind incorporating it into their core business strategies. This study aims to discern dissimilarities in implementing corporate social responsibility initiatives between Slovak and Czech companies, addressing the triple bottom line framework. This approach is a metric for evaluating a company’s achievement across three dimensions: social, environmental, and economic. The study is predicated on a questionnaire survey conducted among a sample of 180 Slovak and 180 Czech companies operating as subsidiaries of multinational corporations as typical implementers of corporate social responsibility activities in emerging economies. Following the triple bottom line framework, three distinct sets of variables were formulated to account for social, environmental, and economic activities using the Mann-Whitney U Test to ascertain statistically significant disparities between Slovak and Czech companies. The findings indicate that the surveyed companies from monitored countries exhibited no notable distinctions in environmental endeavors. However, discrepancies were discerned in economic activities, specifically relating to post-sales or post-warranty customer services, which was significant with a small effect size (0.19). In social activities, significant differences were observed concerning adherence to the principle of equal opportunities in the workplace. Based on these outcomes, it is recommended that future investigations delve more extensively into the monitored parameters within the Visegrad countries. AcknowledgmentThe paper was prepared within the project “Etika v podnikaní na Slovensku” no. 01/2022/GA FEM SPU supported by Grant Agency – Faculty of Economics and Management – Slovak University of Agriculture in Nitra and internal grand of AMBIS college.
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spelling doaj.art-4119fb308b2d4e24a6047b740d26f3f72024-02-09T09:53:23ZengLLC "CPC "Business Perspectives"Problems and Perspectives in Management1727-70511810-54672024-02-0122135336510.21511/ppm.22(1).2024.2919627Differences in corporate social responsibility implementation between Slovak and Czech companiesJana Kozáková0https://orcid.org/0000-0001-7913-9053Mária Urbánová1https://orcid.org/0000-0003-4281-7329Renata Skypalova2https://orcid.org/0000-0002-7161-7038Ph.D., Assistant Professor, Institute of Economics and Management, Slovak University of Agriculture in Nitra, Slovak RepublicPh.D., Assistant Professor, Institute of Economics and Management, Slovak University of Agriculture in Nitra, Slovak RepublicPh.D., Assistant Professor, Department of Economics and Management, Ambis College, Czech RepublicIn recent years, corporate social responsibility has emerged as a pivotal factor for corporations in cultivating a favorable public perception. Despite this, many companies remain uncertain about the integration and rationale behind incorporating it into their core business strategies. This study aims to discern dissimilarities in implementing corporate social responsibility initiatives between Slovak and Czech companies, addressing the triple bottom line framework. This approach is a metric for evaluating a company’s achievement across three dimensions: social, environmental, and economic. The study is predicated on a questionnaire survey conducted among a sample of 180 Slovak and 180 Czech companies operating as subsidiaries of multinational corporations as typical implementers of corporate social responsibility activities in emerging economies. Following the triple bottom line framework, three distinct sets of variables were formulated to account for social, environmental, and economic activities using the Mann-Whitney U Test to ascertain statistically significant disparities between Slovak and Czech companies. The findings indicate that the surveyed companies from monitored countries exhibited no notable distinctions in environmental endeavors. However, discrepancies were discerned in economic activities, specifically relating to post-sales or post-warranty customer services, which was significant with a small effect size (0.19). In social activities, significant differences were observed concerning adherence to the principle of equal opportunities in the workplace. Based on these outcomes, it is recommended that future investigations delve more extensively into the monitored parameters within the Visegrad countries. AcknowledgmentThe paper was prepared within the project “Etika v podnikaní na Slovensku” no. 01/2022/GA FEM SPU supported by Grant Agency – Faculty of Economics and Management – Slovak University of Agriculture in Nitra and internal grand of AMBIS college.https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/19627/PPM_2024_01_Kozakova.pdfdiscrepancieseconomic opportunitiesenvironmentmultinationalstriple bottom line framework
spellingShingle Jana Kozáková
Mária Urbánová
Renata Skypalova
Differences in corporate social responsibility implementation between Slovak and Czech companies
Problems and Perspectives in Management
discrepancies
economic opportunities
environment
multinationals
triple bottom line framework
title Differences in corporate social responsibility implementation between Slovak and Czech companies
title_full Differences in corporate social responsibility implementation between Slovak and Czech companies
title_fullStr Differences in corporate social responsibility implementation between Slovak and Czech companies
title_full_unstemmed Differences in corporate social responsibility implementation between Slovak and Czech companies
title_short Differences in corporate social responsibility implementation between Slovak and Czech companies
title_sort differences in corporate social responsibility implementation between slovak and czech companies
topic discrepancies
economic opportunities
environment
multinationals
triple bottom line framework
url https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/19627/PPM_2024_01_Kozakova.pdf
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AT renataskypalova differencesincorporatesocialresponsibilityimplementationbetweenslovakandczechcompanies