IN COMPETITION, MUNICIPAL MEDICAL ESTABLISHMENTS LOSE TO THE PRIVATE ONES
Objective: revealing the factors of attractiveness of medical services rendered by municipal and private medical establishments. Methods: field marketing research basing on random personal interviews on formalized questionnaires and comparative analysis of satisfaction of medical services consumers....
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Tatar Educational Center “Taglimat” Ltd.
2013-09-01
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| Series: | Russian Journal of Economics and Law |
| Subjects: | |
| Online Access: | https://www.rusjel.ru/jour/article/view/1396 |
| _version_ | 1826928628568424448 |
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| author | S. G. Demchenko A. L. Faizkhanova |
| author_facet | S. G. Demchenko A. L. Faizkhanova |
| author_sort | S. G. Demchenko |
| collection | DOAJ |
| description | Objective: revealing the factors of attractiveness of medical services rendered by municipal and private medical establishments. Methods: field marketing research basing on random personal interviews on formalized questionnaires and comparative analysis of satisfaction of medical services consumers. Results: it is found that 68% of respondents are for various reasons not satisfied by medical services rendered by municipal establishments. The main reasons for dissatisfaction are waiting for the doctor’s appointment for more than an hour, lack of specialists, service quality, indifferent attitude of a doctor to the patient, and others. Scientific novelty: the most attractive features of commercial medical centres are determined, among them the absence of queues, availability of specialists, quality of services. Practical value: achievements of commercial medical establishments, attracting clients by higher quality services, serve as the basis for using experience by municipal medical establishments. |
| first_indexed | 2024-03-08T23:16:14Z |
| format | Article |
| id | doaj.art-413f6835dbc34cabb9fe953e6a23bfb2 |
| institution | Directory Open Access Journal |
| issn | 2782-2923 |
| language | English |
| last_indexed | 2025-02-17T15:53:28Z |
| publishDate | 2013-09-01 |
| publisher | Tatar Educational Center “Taglimat” Ltd. |
| record_format | Article |
| series | Russian Journal of Economics and Law |
| spelling | doaj.art-413f6835dbc34cabb9fe953e6a23bfb22024-12-18T11:46:57ZengTatar Educational Center “Taglimat” Ltd.Russian Journal of Economics and Law2782-29232013-09-010389961394IN COMPETITION, MUNICIPAL MEDICAL ESTABLISHMENTS LOSE TO THE PRIVATE ONESS. G. Demchenko0A. L. Faizkhanova1Institute of Economics, Management and Law (Kazan)Naberezhniye Chelny branch of Institute of economics, management and law (Kazan)Objective: revealing the factors of attractiveness of medical services rendered by municipal and private medical establishments. Methods: field marketing research basing on random personal interviews on formalized questionnaires and comparative analysis of satisfaction of medical services consumers. Results: it is found that 68% of respondents are for various reasons not satisfied by medical services rendered by municipal establishments. The main reasons for dissatisfaction are waiting for the doctor’s appointment for more than an hour, lack of specialists, service quality, indifferent attitude of a doctor to the patient, and others. Scientific novelty: the most attractive features of commercial medical centres are determined, among them the absence of queues, availability of specialists, quality of services. Practical value: achievements of commercial medical establishments, attracting clients by higher quality services, serve as the basis for using experience by municipal medical establishments.https://www.rusjel.ru/jour/article/view/1396charged medical servicescompetitive advantagescompetitioncompetitive abilityattractiveness of a service |
| spellingShingle | S. G. Demchenko A. L. Faizkhanova IN COMPETITION, MUNICIPAL MEDICAL ESTABLISHMENTS LOSE TO THE PRIVATE ONES Russian Journal of Economics and Law charged medical services competitive advantages competition competitive ability attractiveness of a service |
| title | IN COMPETITION, MUNICIPAL MEDICAL ESTABLISHMENTS LOSE TO THE PRIVATE ONES |
| title_full | IN COMPETITION, MUNICIPAL MEDICAL ESTABLISHMENTS LOSE TO THE PRIVATE ONES |
| title_fullStr | IN COMPETITION, MUNICIPAL MEDICAL ESTABLISHMENTS LOSE TO THE PRIVATE ONES |
| title_full_unstemmed | IN COMPETITION, MUNICIPAL MEDICAL ESTABLISHMENTS LOSE TO THE PRIVATE ONES |
| title_short | IN COMPETITION, MUNICIPAL MEDICAL ESTABLISHMENTS LOSE TO THE PRIVATE ONES |
| title_sort | in competition municipal medical establishments lose to the private ones |
| topic | charged medical services competitive advantages competition competitive ability attractiveness of a service |
| url | https://www.rusjel.ru/jour/article/view/1396 |
| work_keys_str_mv | AT sgdemchenko incompetitionmunicipalmedicalestablishmentslosetotheprivateones AT alfaizkhanova incompetitionmunicipalmedicalestablishmentslosetotheprivateones |