PERAN OPINION LEADER DALAM SISTEM DAKWAH (Analisis Difusi Jaringan Komunikasi)

PERAN OPINION LEADER DALAM SISTEM DAKWAH (Analisis Difusi Jaringan Komunikasi)

This paper aims to explain the role of opinion leader in dakwah activities through the analysis of communication network diffusion. This paper uses a descriptive qualitative method, with a network analysis approach. The results showed that opinion leaders playan important role in accelerating and sl...

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Bibliographic Details
Main Author: Hasyim Hasanah
Format: Article
Language:English
Published: Program Studi Komunikasi dan Penyiaran Islam Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang 2017-12-01
Series:Islamic Communication Journal
Subjects:
opinion leader, communication network analysis, dakwah
Online Access:https://journal.walisongo.ac.id/index.php/icj/article/view/2168

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