A Content Analysis of YouTube™ Videos Related to Prostate Cancer

In the United States, prostate cancer is the most common type of cancer in men after skin cancer. There is a paucity of research devoted to the types of prostate cancer information available on social media outlets. YouTube™ is a widely used video sharing website, which is emerging as commonplace fo...

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Bibliographic Details
Main Authors: Corey H. Basch EdD, MPH, Anthony Menafro BS, Jennifer Mongiovi MS, Grace Clarke Hillyer EdD, MPH, Charles E. Basch PhD
Format: Article
Language:English
Published: SAGE Publishing 2017-01-01
Series:American Journal of Men's Health
Online Access:https://doi.org/10.1177/1557988316671459
Description
Summary:In the United States, prostate cancer is the most common type of cancer in men after skin cancer. There is a paucity of research devoted to the types of prostate cancer information available on social media outlets. YouTube™ is a widely used video sharing website, which is emerging as commonplace for information related to health. The purpose of this study was to describe the most widely viewed YouTube™ videos related to prostate cancer. The 100 videos were watched a total of 50,278,770 times. The majority of videos were uploaded by consumers (45.0%) and medical or government professionals (30%). The purpose of most videos (78.0%) was to provide information, followed by discussions of prostate cancer treatment (51%) and prostate-specific antigen testing and routine screening (26%). All videos uploaded by medical and government professionals and 93.8% of videos uploaded by news sources provided information compared with about two thirds of consumer and less than one half of commercial and advertisement videos ( p < .001). As society becomes increasingly technology-based, there is a need to help consumers acquire knowledge and skills to identify credible information to help inform their decisions.
ISSN:1557-9883
1557-9891