The effects of creativity supported at the university on entrepreneurial behavior

Purpose: This paper examines direct and serial indirect effects of creativity supported at the university on male and female entrepreneurial behavior through entrepreneurial self-efficacy and individual entrepreneurial intent. Methodology: The hypothesized model (which we tested) was a serial med...

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Main Authors: Elvira Ćatić-Kajtazović, Jerko Glavaš, Mirela Kljajić-Dervić
Format: Article
Language:English
Published: Faculty of Economics and Business in Osijek 2022-01-01
Series:Ekonomski Vjesnik
Subjects:
Online Access:https://hrcak.srce.hr/file/406911
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author Elvira Ćatić-Kajtazović
Jerko Glavaš
Mirela Kljajić-Dervić
author_facet Elvira Ćatić-Kajtazović
Jerko Glavaš
Mirela Kljajić-Dervić
author_sort Elvira Ćatić-Kajtazović
collection DOAJ
description Purpose: This paper examines direct and serial indirect effects of creativity supported at the university on male and female entrepreneurial behavior through entrepreneurial self-efficacy and individual entrepreneurial intent. Methodology: The hypothesized model (which we tested) was a serial mediation model with two mediators. To examine the question of whether the relationship between variables varies by gender, model 6 in PROCESS macro (Hayes, 2018) was utilized separately for male (n = 218) and female (n = 385) students from nine different universities in Bosnia and Herzegovina. Results: Serial mediation of entrepreneurial self-efficacy and individual entrepreneurial intent in the relationship between creativity supported at the university and student entrepreneurial behavior were supported in both male and female samples. Conclusion: Serial mediation analyses indicated that a higher level of creativity supported at the university will improve student entrepreneurial self-efficacy, which may increase their entrepreneurial intent, and consequently, their entrepreneurial behavior. When the university encourages students to produce new ideas and examine old problems in new ways, it improves student confidence in their ability to mobilize cognitive, motivational, and behavioral facilities to perform entrepreneurial tasks successfully, and, in response, students demonstrate a higher level of individual entrepreneurial intent and a greater propensity for entrepreneurial behavior. However, it should be noted that an indirect effect of UC on EB only through EI was not significant in the female sample, which highlights the importance of ESE in the relationship between UC, female EI, and female EB. The results opened up a new field of research on how other types of creativity and other types of university support may affect students’ entrepreneurial behavior.
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spelling doaj.art-42104446c77f4fef9fe07f408283991f2024-04-15T17:52:46ZengFaculty of Economics and Business in OsijekEkonomski Vjesnik0353-359X1847-22062022-01-01351314410.51680/ev.35.1.3The effects of creativity supported at the university on entrepreneurial behaviorElvira Ćatić-Kajtazović0Jerko Glavaš1Mirela Kljajić-Dervić2University of Bihać, Faculty of Economics in Bihać, Bihać, Bosnia & HerzegovinaJosip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, Osijek, CroatiaUniversity of Bihać, Faculty of Economics in Bihać, Bihać, Bosnia & HerzegovinaPurpose: This paper examines direct and serial indirect effects of creativity supported at the university on male and female entrepreneurial behavior through entrepreneurial self-efficacy and individual entrepreneurial intent. Methodology: The hypothesized model (which we tested) was a serial mediation model with two mediators. To examine the question of whether the relationship between variables varies by gender, model 6 in PROCESS macro (Hayes, 2018) was utilized separately for male (n = 218) and female (n = 385) students from nine different universities in Bosnia and Herzegovina. Results: Serial mediation of entrepreneurial self-efficacy and individual entrepreneurial intent in the relationship between creativity supported at the university and student entrepreneurial behavior were supported in both male and female samples. Conclusion: Serial mediation analyses indicated that a higher level of creativity supported at the university will improve student entrepreneurial self-efficacy, which may increase their entrepreneurial intent, and consequently, their entrepreneurial behavior. When the university encourages students to produce new ideas and examine old problems in new ways, it improves student confidence in their ability to mobilize cognitive, motivational, and behavioral facilities to perform entrepreneurial tasks successfully, and, in response, students demonstrate a higher level of individual entrepreneurial intent and a greater propensity for entrepreneurial behavior. However, it should be noted that an indirect effect of UC on EB only through EI was not significant in the female sample, which highlights the importance of ESE in the relationship between UC, female EI, and female EB. The results opened up a new field of research on how other types of creativity and other types of university support may affect students’ entrepreneurial behavior.https://hrcak.srce.hr/file/406911creativity supported at the universitypropensity for entrepreneurial behaviorentrepreneurial self-efficacyentrepreneurial intentionstudents
spellingShingle Elvira Ćatić-Kajtazović
Jerko Glavaš
Mirela Kljajić-Dervić
The effects of creativity supported at the university on entrepreneurial behavior
Ekonomski Vjesnik
creativity supported at the university
propensity for entrepreneurial behavior
entrepreneurial self-efficacy
entrepreneurial intention
students
title The effects of creativity supported at the university on entrepreneurial behavior
title_full The effects of creativity supported at the university on entrepreneurial behavior
title_fullStr The effects of creativity supported at the university on entrepreneurial behavior
title_full_unstemmed The effects of creativity supported at the university on entrepreneurial behavior
title_short The effects of creativity supported at the university on entrepreneurial behavior
title_sort effects of creativity supported at the university on entrepreneurial behavior
topic creativity supported at the university
propensity for entrepreneurial behavior
entrepreneurial self-efficacy
entrepreneurial intention
students
url https://hrcak.srce.hr/file/406911
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