Cultural Aspects of Compulsive Buying in Emerging and Developed Economies: a Cross Cultural Study in Compulsive Buying
Although several studies focused on understanding of compulsive buying in developed countries, this phenomenon remains understudied in other parts of the world. This is rather surprising since there is an increasing interest in understanding shopping behavior of consumers in emergent markets due to...
Main Authors: | Csilla Horváth, Feray Adigüzel, Hester van Herk |
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Format: | Article |
Language: | English |
Published: |
Vilnius University Press
2013-12-01
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Series: | Organizations and Markets in Emerging Economies |
Subjects: | |
Online Access: | https://www.journals.vu.lt/omee/article/view/14247 |
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