Explain the Causal Model of the Use of Internet Technology by Employees of the National Bank of Shiraz, According to Subjective Norms, Governmental and Institutional Support
Background Customers have not completely welcomed the use of e-banking. This study investigated the causal relationship of the use of Internet technology according to subjective norms, governmental and institutional support. Methods This study is a relative-description based on members of staff of t...
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| Format: | Article |
| Language: | English |
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Shiraz University of Medical Sciences
2015-12-01
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| Series: | Interdisciplinary Journal of Virtual Learning in Medical Sciences |
| Subjects: | |
| Online Access: | https://ijvlms.sums.ac.ir/article_44763_c0257acf13c8c0ece794e13cdc710b43.pdf |
| _version_ | 1818946175474073600 |
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| author | Fariba Tabe Bordbar Seyed Mohammad Hossein Kamani Mozhgan Yekta |
| author_facet | Fariba Tabe Bordbar Seyed Mohammad Hossein Kamani Mozhgan Yekta |
| author_sort | Fariba Tabe Bordbar |
| collection | DOAJ |
| description | Background Customers have not completely welcomed the use of e-banking. This study investigated the causal relationship of the use of Internet technology according to subjective norms, governmental and institutional support. Methods This study is a relative-description based on members of staff of the National Bank of Shiraz randomly selected from a cluster of 260 homes. The (PU) and (PEOU) questioner was used for perceived usefulness and perceived ease of use. The BI and BU questioner was used for behavior usage and behavior intention. finally, social norms (NS), government and institute support (GS and IS) were used. The validity and reliability of all was evaluated by Cronbach’s (alpha) and factor analyzer. The structural equation modeling was achieved using LISREL software (8.8 version) for data analysis. Results The results show that SN has direct effect on PU and PEOU, and a direct effect on BI and BU. PU. Also, PU has direct effect on BI and PU, and indirect effect on BU. GS has direct and indirect effect on BU. IS has direct effect on PU and indirect effect on BI and BU (P < 0.001). Conclusions In general, the proposed model enables managers to strategically frame their service about factors which utilize the internet directly or indirectly. |
| first_indexed | 2024-12-20T08:10:50Z |
| format | Article |
| id | doaj.art-4263110c6dc24b7999df9b6f0606e2a8 |
| institution | Directory Open Access Journal |
| issn | 2476-7263 2476-7271 |
| language | English |
| last_indexed | 2024-12-20T08:10:50Z |
| publishDate | 2015-12-01 |
| publisher | Shiraz University of Medical Sciences |
| record_format | Article |
| series | Interdisciplinary Journal of Virtual Learning in Medical Sciences |
| spelling | doaj.art-4263110c6dc24b7999df9b6f0606e2a82022-12-21T19:47:16ZengShiraz University of Medical SciencesInterdisciplinary Journal of Virtual Learning in Medical Sciences2476-72632476-72712015-12-016410.5812/ijvlms.1199544763Explain the Causal Model of the Use of Internet Technology by Employees of the National Bank of Shiraz, According to Subjective Norms, Governmental and Institutional SupportFariba Tabe Bordbar0Seyed Mohammad Hossein Kamani1Mozhgan Yekta2Psychology, Department of Psychology and Educational Science, Literature and Humanities Faculty, Payame Noor, Tehran, IranManagement, Department of Management, Literature and Humanities Faculty, Payame Noor, Tehran, IranManagement, Department of Management, Literature and Humanities Faculty, Payame Noor, Tehran, IranBackground Customers have not completely welcomed the use of e-banking. This study investigated the causal relationship of the use of Internet technology according to subjective norms, governmental and institutional support. Methods This study is a relative-description based on members of staff of the National Bank of Shiraz randomly selected from a cluster of 260 homes. The (PU) and (PEOU) questioner was used for perceived usefulness and perceived ease of use. The BI and BU questioner was used for behavior usage and behavior intention. finally, social norms (NS), government and institute support (GS and IS) were used. The validity and reliability of all was evaluated by Cronbach’s (alpha) and factor analyzer. The structural equation modeling was achieved using LISREL software (8.8 version) for data analysis. Results The results show that SN has direct effect on PU and PEOU, and a direct effect on BI and BU. PU. Also, PU has direct effect on BI and PU, and indirect effect on BU. GS has direct and indirect effect on BU. IS has direct effect on PU and indirect effect on BI and BU (P < 0.001). Conclusions In general, the proposed model enables managers to strategically frame their service about factors which utilize the internet directly or indirectly.https://ijvlms.sums.ac.ir/article_44763_c0257acf13c8c0ece794e13cdc710b43.pdfsubjective normsgovernmentsupportinternetorganization |
| spellingShingle | Fariba Tabe Bordbar Seyed Mohammad Hossein Kamani Mozhgan Yekta Explain the Causal Model of the Use of Internet Technology by Employees of the National Bank of Shiraz, According to Subjective Norms, Governmental and Institutional Support Interdisciplinary Journal of Virtual Learning in Medical Sciences subjective norms government support internet organization |
| title | Explain the Causal Model of the Use of Internet Technology by Employees of the National Bank of Shiraz, According to Subjective Norms, Governmental and Institutional Support |
| title_full | Explain the Causal Model of the Use of Internet Technology by Employees of the National Bank of Shiraz, According to Subjective Norms, Governmental and Institutional Support |
| title_fullStr | Explain the Causal Model of the Use of Internet Technology by Employees of the National Bank of Shiraz, According to Subjective Norms, Governmental and Institutional Support |
| title_full_unstemmed | Explain the Causal Model of the Use of Internet Technology by Employees of the National Bank of Shiraz, According to Subjective Norms, Governmental and Institutional Support |
| title_short | Explain the Causal Model of the Use of Internet Technology by Employees of the National Bank of Shiraz, According to Subjective Norms, Governmental and Institutional Support |
| title_sort | explain the causal model of the use of internet technology by employees of the national bank of shiraz according to subjective norms governmental and institutional support |
| topic | subjective norms government support internet organization |
| url | https://ijvlms.sums.ac.ir/article_44763_c0257acf13c8c0ece794e13cdc710b43.pdf |
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