Attitudes toward farm animals welfare and consumer's buying intentions: Case of Serbia
The aim of this study is to examine consumers' perception of the products considering animal welfare and to establish the factors which affect consumers' willingness to pay the premium price for the animal-friendly products. In addition, four consumers' profiles according to their att...
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| Format: | Article |
| Language: | English |
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Naučno društvo agrarnih ekonomista Balkana, Beograd; Institut za ekonomiku poljoprivrede, Beograd i Akademija ekonomskih nauka, Bukurešt
2015-01-01
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| Series: | Ekonomika Poljoprivrede (1979) |
| Subjects: | |
| Online Access: | http://scindeks-clanci.ceon.rs/data/pdf/0352-3462/2015/0352-34621501053V.pdf |
| _version_ | 1819267468018843648 |
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| author | Veljković Saša Stojanović Žaklina Filipović Jelena |
| author_facet | Veljković Saša Stojanović Žaklina Filipović Jelena |
| author_sort | Veljković Saša |
| collection | DOAJ |
| description | The aim of this study is to examine consumers' perception of the products considering animal welfare and to establish the factors which affect consumers' willingness to pay the premium price for the animal-friendly products. In addition, four consumers' profiles according to their attitudes towards farm animals' welfare are distinguished and their features are elaborated. The research has been undertaken in Belgrade, comprising 198 participants. The face-to-face interview technique has been adopted, while for the analysis of the results regression and cluster analyses have been performed. The findings suggest that food sector stakeholders should put more efforts in providing information and education to the consumers regarding the importance of animal welfare and that there is a significant market potential for the introduction of the label for animal-friendly products. The implications for policy makers are proposed and discussed too. |
| first_indexed | 2024-12-23T21:17:38Z |
| format | Article |
| id | doaj.art-42a4d21772134f6692efe0b3dd87522c |
| institution | Directory Open Access Journal |
| issn | 0352-3462 2334-8453 |
| language | English |
| last_indexed | 2024-12-23T21:17:38Z |
| publishDate | 2015-01-01 |
| publisher | Naučno društvo agrarnih ekonomista Balkana, Beograd; Institut za ekonomiku poljoprivrede, Beograd i Akademija ekonomskih nauka, Bukurešt |
| record_format | Article |
| series | Ekonomika Poljoprivrede (1979) |
| spelling | doaj.art-42a4d21772134f6692efe0b3dd87522c2022-12-21T17:30:51ZengNaučno društvo agrarnih ekonomista Balkana, Beograd; Institut za ekonomiku poljoprivrede, Beograd i Akademija ekonomskih nauka, BukureštEkonomika Poljoprivrede (1979)0352-34622334-84532015-01-01621537110.5937/ekoPolj1501053V0352-34621501053VAttitudes toward farm animals welfare and consumer's buying intentions: Case of SerbiaVeljković Saša0Stojanović Žaklina1Filipović Jelena2University of Belgrade, Faculty of Economy, Belgrade, SerbiaUniversity of Belgrade, Faculty of Economy, Belgrade, SerbiaUniversity of Belgrade, Faculty of Economy, Belgrade, SerbiaThe aim of this study is to examine consumers' perception of the products considering animal welfare and to establish the factors which affect consumers' willingness to pay the premium price for the animal-friendly products. In addition, four consumers' profiles according to their attitudes towards farm animals' welfare are distinguished and their features are elaborated. The research has been undertaken in Belgrade, comprising 198 participants. The face-to-face interview technique has been adopted, while for the analysis of the results regression and cluster analyses have been performed. The findings suggest that food sector stakeholders should put more efforts in providing information and education to the consumers regarding the importance of animal welfare and that there is a significant market potential for the introduction of the label for animal-friendly products. The implications for policy makers are proposed and discussed too.http://scindeks-clanci.ceon.rs/data/pdf/0352-3462/2015/0352-34621501053V.pdfanimal welfareconsumersmarket segmentationfoodSerbia |
| spellingShingle | Veljković Saša Stojanović Žaklina Filipović Jelena Attitudes toward farm animals welfare and consumer's buying intentions: Case of Serbia Ekonomika Poljoprivrede (1979) animal welfare consumers market segmentation food Serbia |
| title | Attitudes toward farm animals welfare and consumer's buying intentions: Case of Serbia |
| title_full | Attitudes toward farm animals welfare and consumer's buying intentions: Case of Serbia |
| title_fullStr | Attitudes toward farm animals welfare and consumer's buying intentions: Case of Serbia |
| title_full_unstemmed | Attitudes toward farm animals welfare and consumer's buying intentions: Case of Serbia |
| title_short | Attitudes toward farm animals welfare and consumer's buying intentions: Case of Serbia |
| title_sort | attitudes toward farm animals welfare and consumer s buying intentions case of serbia |
| topic | animal welfare consumers market segmentation food Serbia |
| url | http://scindeks-clanci.ceon.rs/data/pdf/0352-3462/2015/0352-34621501053V.pdf |
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