Digital media, creativity, and marketing, within the scope of the contemporary instant culture

Contemporary culture is often characterized as the ''instant culture'', in which new mobile technologies and social nature of Web 2.0 enable individuals' continual access to seemingly unlimited scope of information and media content, no matter where they are. This creates a...

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Bibliographic Details
Main Authors: Vidaković Mira, Vidaković Dario
Format: Article
Language:English
Published: University of Novi Sad - Faculty of Economics, Subotica 2019-01-01
Series:Anali Ekonomskog fakulteta u Subotici
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/0350-2120/2019/0350-21201941131V.pdf

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