Understanding mobile e-wallet consumers’ intentions and user behavior
Purpose – This study aims to investigate the factors that influence behavioral intention (BI) and usage of e-wallets by extending the unified theory of acceptance and use of technology (UTAUT) with constructs, namely, mobile self-efficacy, perceived enjoyment and satisfaction. Design/methodology/app...
Main Author: | Ahmed Taher Esawe |
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Format: | Article |
Language: | English |
Published: |
Emerald Publishing
2022-12-01
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Series: | Spanish Journal of Marketing-ESIC |
Subjects: | |
Online Access: | https://www.emerald.com/insight/content/doi/10.1108/SJME-05-2022-0105/full/pdf |
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