Government subsidization and corporate product strategies: evidence from Chinese exporters

This study aims to take advantage of exporters’ product codes and examine the effects of government subsidization on corporate product strategies by focusing on the dimension of product differentiation. This study uses harmonized system (HS) product codes to construct a novel measure of product d...

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Main Authors: Xiaodong Lu, Jingjun Liu, Janus Jian Zhang
Format: Article
Language:English
Published: Emerald Publishing 2023-09-01
Series:China Accounting and Finance Review
Subjects:
Online Access:https://www.emerald.com/insight/content/doi/10.1108/CAFR-06-2022-0068/full/html
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author Xiaodong Lu
Jingjun Liu
Janus Jian Zhang
author_facet Xiaodong Lu
Jingjun Liu
Janus Jian Zhang
author_sort Xiaodong Lu
collection DOAJ
description This study aims to take advantage of exporters’ product codes and examine the effects of government subsidization on corporate product strategies by focusing on the dimension of product differentiation. This study uses harmonized system (HS) product codes to construct a novel measure of product differentiation among a sample of Chinese exporters during 2000–2012. It uses propensity score matching to construct a comparable sample of control firms for exporters receiving government subsidies, and then a difference-in-differences (DID) analysis is conducted. This study finds that product differentiation decreases immediately upon receiving a government subsidy. This finding suggests that in an emerging market, firms use their subsidy to imitate competitors rather than increase innovation. Further analyses show that this effect is concentrated among wholly foreign-owned enterprises and firms that focus on general trade rather than processing trade. In addition, the authors find some evidence that government subsidization leads to an increase in the number of product lines and decreases in domestic value added and export product quality. This study constructs a novel measure of product differentiation for a large sample of Chinese exporters and provides insights that government subsidization can affect corporate product strategies.
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spelling doaj.art-4386cf0e5633412191a17dd9dcb602fd2023-09-18T06:24:48ZengEmerald PublishingChina Accounting and Finance Review2307-30552023-09-0125329331210.1108/CAFR-06-2022-0068Government subsidization and corporate product strategies: evidence from Chinese exportersXiaodong Lu0Jingjun Liu1Janus Jian Zhang2https://orcid.org/0000-0002-9988-8075Sun Yat-Sen UniversitySun Yat-Sen UniversityHong Kong Baptist UniversityThis study aims to take advantage of exporters’ product codes and examine the effects of government subsidization on corporate product strategies by focusing on the dimension of product differentiation. This study uses harmonized system (HS) product codes to construct a novel measure of product differentiation among a sample of Chinese exporters during 2000–2012. It uses propensity score matching to construct a comparable sample of control firms for exporters receiving government subsidies, and then a difference-in-differences (DID) analysis is conducted. This study finds that product differentiation decreases immediately upon receiving a government subsidy. This finding suggests that in an emerging market, firms use their subsidy to imitate competitors rather than increase innovation. Further analyses show that this effect is concentrated among wholly foreign-owned enterprises and firms that focus on general trade rather than processing trade. In addition, the authors find some evidence that government subsidization leads to an increase in the number of product lines and decreases in domestic value added and export product quality. This study constructs a novel measure of product differentiation for a large sample of Chinese exporters and provides insights that government subsidization can affect corporate product strategies.https://www.emerald.com/insight/content/doi/10.1108/CAFR-06-2022-0068/full/htmlgovernment subsidyproduct differentiationproduct strategyproduct market competition
spellingShingle Xiaodong Lu
Jingjun Liu
Janus Jian Zhang
Government subsidization and corporate product strategies: evidence from Chinese exporters
China Accounting and Finance Review
government subsidy
product differentiation
product strategy
product market competition
title Government subsidization and corporate product strategies: evidence from Chinese exporters
title_full Government subsidization and corporate product strategies: evidence from Chinese exporters
title_fullStr Government subsidization and corporate product strategies: evidence from Chinese exporters
title_full_unstemmed Government subsidization and corporate product strategies: evidence from Chinese exporters
title_short Government subsidization and corporate product strategies: evidence from Chinese exporters
title_sort government subsidization and corporate product strategies evidence from chinese exporters
topic government subsidy
product differentiation
product strategy
product market competition
url https://www.emerald.com/insight/content/doi/10.1108/CAFR-06-2022-0068/full/html
work_keys_str_mv AT xiaodonglu governmentsubsidizationandcorporateproductstrategiesevidencefromchineseexporters
AT jingjunliu governmentsubsidizationandcorporateproductstrategiesevidencefromchineseexporters
AT janusjianzhang governmentsubsidizationandcorporateproductstrategiesevidencefromchineseexporters