Analysis of Maximization Strategy Intangible Assets through the Speed of Innovation on Knowledge-Driven Business Performance Improvement

This study aims to determine the effect of human capital, structural capital, and consumer capital on financial performance and moderate the speed of innovation. The type of research used in the study is quantitative—data collection techniques in distributing questionnaires measured using a Likert s...

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Main Authors: I Gusti Ayu Purnamawati, Ferry Jie, Puah Chin Hong, Gede Adi Yuniarta
Format: Article
Language:English
Published: MDPI AG 2022-06-01
Series:Economies
Subjects:
Online Access:https://www.mdpi.com/2227-7099/10/6/149
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author I Gusti Ayu Purnamawati
Ferry Jie
Puah Chin Hong
Gede Adi Yuniarta
author_facet I Gusti Ayu Purnamawati
Ferry Jie
Puah Chin Hong
Gede Adi Yuniarta
author_sort I Gusti Ayu Purnamawati
collection DOAJ
description This study aims to determine the effect of human capital, structural capital, and consumer capital on financial performance and moderate the speed of innovation. The type of research used in the study is quantitative—data collection techniques in distributing questionnaires measured using a Likert scale. The sampling technique used was random sampling and was determined by the slovin formula. The population in this study was MSMEs in Buleleng Regency, and the samples used in this study amounted to 392 MSMEs. Data or statistical analysis techniques in the study were considered using the Structural Equation Model with WarpPLS 5.0 software modelling. The results show that the technology and commitment variables have no significant effect on the development of religious ecotourism villages. In contrast, cultural changes significantly impact the development of religious ecotourism villages. This study uses the speed of innovation as a moderating variable, the speed of innovation is one of the essential things for MSMEs to improve financial performance. The speed of innovation supports intellectual capital, which is currently focused on knowledge-driven business to create a competitive advantage.
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spelling doaj.art-4394f6aaf5164fdb8014c9115e73bb1d2023-11-23T16:22:34ZengMDPI AGEconomies2227-70992022-06-0110614910.3390/economies10060149Analysis of Maximization Strategy Intangible Assets through the Speed of Innovation on Knowledge-Driven Business Performance ImprovementI Gusti Ayu Purnamawati0Ferry Jie1Puah Chin Hong2Gede Adi Yuniarta3Faculty of Economics, Universitas Pendidikan Ganesha, Singaraja 81116, IndonesiaSchool of Business and Law, Edith Cowan University, Joondalup, WA 6027, AustraliaFaculty of Economics and Business, Universiti Malaysia Sarawak, Kota Samarahan 94300, MalaysiaFaculty of Economics, Universitas Pendidikan Ganesha, Singaraja 81116, IndonesiaThis study aims to determine the effect of human capital, structural capital, and consumer capital on financial performance and moderate the speed of innovation. The type of research used in the study is quantitative—data collection techniques in distributing questionnaires measured using a Likert scale. The sampling technique used was random sampling and was determined by the slovin formula. The population in this study was MSMEs in Buleleng Regency, and the samples used in this study amounted to 392 MSMEs. Data or statistical analysis techniques in the study were considered using the Structural Equation Model with WarpPLS 5.0 software modelling. The results show that the technology and commitment variables have no significant effect on the development of religious ecotourism villages. In contrast, cultural changes significantly impact the development of religious ecotourism villages. This study uses the speed of innovation as a moderating variable, the speed of innovation is one of the essential things for MSMEs to improve financial performance. The speed of innovation supports intellectual capital, which is currently focused on knowledge-driven business to create a competitive advantage.https://www.mdpi.com/2227-7099/10/6/149intellectual capitalthespeed of innovationfinancial performance
spellingShingle I Gusti Ayu Purnamawati
Ferry Jie
Puah Chin Hong
Gede Adi Yuniarta
Analysis of Maximization Strategy Intangible Assets through the Speed of Innovation on Knowledge-Driven Business Performance Improvement
Economies
intellectual capital
thespeed of innovation
financial performance
title Analysis of Maximization Strategy Intangible Assets through the Speed of Innovation on Knowledge-Driven Business Performance Improvement
title_full Analysis of Maximization Strategy Intangible Assets through the Speed of Innovation on Knowledge-Driven Business Performance Improvement
title_fullStr Analysis of Maximization Strategy Intangible Assets through the Speed of Innovation on Knowledge-Driven Business Performance Improvement
title_full_unstemmed Analysis of Maximization Strategy Intangible Assets through the Speed of Innovation on Knowledge-Driven Business Performance Improvement
title_short Analysis of Maximization Strategy Intangible Assets through the Speed of Innovation on Knowledge-Driven Business Performance Improvement
title_sort analysis of maximization strategy intangible assets through the speed of innovation on knowledge driven business performance improvement
topic intellectual capital
thespeed of innovation
financial performance
url https://www.mdpi.com/2227-7099/10/6/149
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