Limiting factors of strategic positioning within established businesses
Strategic positioning as a critical step in defining the strategy of a company can be seen as one of the greatest contributors to its success in relation to its competition. Eventually, it may be required for an established business to formulate a new strategy when facing revenue loss, or when it is...
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Format: | Article |
Language: | English |
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Viša ekonomska škola Peć, Leposavić
2022-01-01
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Series: | Ekonomski Signali |
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Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/1452-4457/2022/1452-44572201107M.pdf |
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author | Mihajlović Violeta Miletić Verodrag |
author_facet | Mihajlović Violeta Miletić Verodrag |
author_sort | Mihajlović Violeta |
collection | DOAJ |
description | Strategic positioning as a critical step in defining the strategy of a company can be seen as one of the greatest contributors to its success in relation to its competition. Eventually, it may be required for an established business to formulate a new strategy when facing revenue loss, or when it is necessary to facilitate faster development inside a changing environment as well as to achieve a competitive advantage. The purpose of this paper is to discuss the identification and reduction of some of the more common limiting factors that influence successful positioning of such a business on the market. |
first_indexed | 2024-04-09T19:46:20Z |
format | Article |
id | doaj.art-43dc240d37cc4452af8114c027235d8f |
institution | Directory Open Access Journal |
issn | 1452-4457 2560-3302 |
language | English |
last_indexed | 2024-04-09T19:46:20Z |
publishDate | 2022-01-01 |
publisher | Viša ekonomska škola Peć, Leposavić |
record_format | Article |
series | Ekonomski Signali |
spelling | doaj.art-43dc240d37cc4452af8114c027235d8f2023-04-03T15:48:14ZengViša ekonomska škola Peć, LeposavićEkonomski Signali1452-44572560-33022022-01-011711071191452-44572201107MLimiting factors of strategic positioning within established businessesMihajlović Violeta0https://orcid.org/0000-0003-4882-8651Miletić Verodrag1Akademija strukovnih studija Kosovsko Metohijska, odsek Peć u Leposaviću, Leposavić, SerbiaAkademija strukovnih studija Kosovsko Metohijska, odsek Peć u Leposaviću, Leposavić, SerbiaStrategic positioning as a critical step in defining the strategy of a company can be seen as one of the greatest contributors to its success in relation to its competition. Eventually, it may be required for an established business to formulate a new strategy when facing revenue loss, or when it is necessary to facilitate faster development inside a changing environment as well as to achieve a competitive advantage. The purpose of this paper is to discuss the identification and reduction of some of the more common limiting factors that influence successful positioning of such a business on the market.https://scindeks-clanci.ceon.rs/data/pdf/1452-4457/2022/1452-44572201107M.pdfstrategypositioningmarketlimiting factorscompetition |
spellingShingle | Mihajlović Violeta Miletić Verodrag Limiting factors of strategic positioning within established businesses Ekonomski Signali strategy positioning market limiting factors competition |
title | Limiting factors of strategic positioning within established businesses |
title_full | Limiting factors of strategic positioning within established businesses |
title_fullStr | Limiting factors of strategic positioning within established businesses |
title_full_unstemmed | Limiting factors of strategic positioning within established businesses |
title_short | Limiting factors of strategic positioning within established businesses |
title_sort | limiting factors of strategic positioning within established businesses |
topic | strategy positioning market limiting factors competition |
url | https://scindeks-clanci.ceon.rs/data/pdf/1452-4457/2022/1452-44572201107M.pdf |
work_keys_str_mv | AT mihajlovicvioleta limitingfactorsofstrategicpositioningwithinestablishedbusinesses AT mileticverodrag limitingfactorsofstrategicpositioningwithinestablishedbusinesses |