TheModel of theInfluential factors on the Intention of Women toPurchaseClothing from Online Stores
With the growth of e-commerce and numerous online businesses, more attention has been paid to the behavior of women who are an important part of consumers in this field. The purpose of the present study is to explore the influential factors on the intention of women to purchase clothing from online...
Main Authors: | Ghasem Bakhshandeh, Samira Ghashghayi |
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Format: | Article |
Language: | fas |
Published: |
Allameh Tabataba'i University Press
2020-03-01
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Series: | مطالعات مدیریت کسب و کار هوشمند |
Subjects: | |
Online Access: | https://ims.atu.ac.ir/article_10996_9ea001c8d8b47f24715223e46b0a5c87.pdf |
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