ESTABLISHMENT OF PROJECT MANAGEMENT AND INNOVATION POTENTIAL OF ENTERPRISES

Since the end of the 1980s, the role taken by differentiation strategies in Western economies has been at the origin of significant changes in the organization of the design of new companies' products. These developments have given rise to an essential current of research which has highlighted...

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Main Authors: Олександра Ковальчук, Юлія Гутарева, Дар’я Жовта
Format: Article
Language:English
Published: Helvetica Publishing House 2022-06-01
Series:Економіка та суспільство
Subjects:
Online Access:http://economyandsociety.in.ua/index.php/journal/article/view/1485
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author Олександра Ковальчук
Юлія Гутарева
Дар’я Жовта
author_facet Олександра Ковальчук
Юлія Гутарева
Дар’я Жовта
author_sort Олександра Ковальчук
collection DOAJ
description Since the end of the 1980s, the role taken by differentiation strategies in Western economies has been at the origin of significant changes in the organization of the design of new companies' products. These developments have given rise to an essential current of research which has highlighted the importance of the project management method in the performance of firms' design. The organization by project appears as the privileged organizational form in developing innovative products, services or processes. When approaching such a subject, the first difficulty to be resolved is the polysemy of the terms used, the words «projects» and «innovation» used today to describe very diverse realities. The historical markets of companies are increasingly saturated and push them towards high-growth countries, for which they innovate somewhat different from what they practice in their country of origin.
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spelling doaj.art-451d9c0ebdd943b18c0b98a275aeeed52022-12-22T02:14:35ZengHelvetica Publishing HouseЕкономіка та суспільство2524-00722022-06-014010.32782/2524-0072/2022-40-46ESTABLISHMENT OF PROJECT MANAGEMENT AND INNOVATION POTENTIAL OF ENTERPRISESОлександра Ковальчук0Юлія Гутарева1Дар’я Жовта2Odessa Polytechnic National UniversityOdessa Polytechnic National UniversityOdessa Polytechnic National University Since the end of the 1980s, the role taken by differentiation strategies in Western economies has been at the origin of significant changes in the organization of the design of new companies' products. These developments have given rise to an essential current of research which has highlighted the importance of the project management method in the performance of firms' design. The organization by project appears as the privileged organizational form in developing innovative products, services or processes. When approaching such a subject, the first difficulty to be resolved is the polysemy of the terms used, the words «projects» and «innovation» used today to describe very diverse realities. The historical markets of companies are increasingly saturated and push them towards high-growth countries, for which they innovate somewhat different from what they practice in their country of origin. http://economyandsociety.in.ua/index.php/journal/article/view/1485managementproject managementproject modelinnovationcompetition
spellingShingle Олександра Ковальчук
Юлія Гутарева
Дар’я Жовта
ESTABLISHMENT OF PROJECT MANAGEMENT AND INNOVATION POTENTIAL OF ENTERPRISES
Економіка та суспільство
management
project management
project model
innovation
competition
title ESTABLISHMENT OF PROJECT MANAGEMENT AND INNOVATION POTENTIAL OF ENTERPRISES
title_full ESTABLISHMENT OF PROJECT MANAGEMENT AND INNOVATION POTENTIAL OF ENTERPRISES
title_fullStr ESTABLISHMENT OF PROJECT MANAGEMENT AND INNOVATION POTENTIAL OF ENTERPRISES
title_full_unstemmed ESTABLISHMENT OF PROJECT MANAGEMENT AND INNOVATION POTENTIAL OF ENTERPRISES
title_short ESTABLISHMENT OF PROJECT MANAGEMENT AND INNOVATION POTENTIAL OF ENTERPRISES
title_sort establishment of project management and innovation potential of enterprises
topic management
project management
project model
innovation
competition
url http://economyandsociety.in.ua/index.php/journal/article/view/1485
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