Price, internet penetration and green food industry development: Based on the interaction between demand and supply.

The development of the green food industry can not only meet people's demand for high-quality food and promote the sustainable development of the ecological environment but also carry the additional expectation of realizing rural revitalization. Based on the data of Heilongjiang province from 2...

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Main Authors: Yongqiang Zhang, Pengju Wan, Guifang Ma, Paola Andrea Pereira Uñate
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2023-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0289843
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author Yongqiang Zhang
Pengju Wan
Guifang Ma
Paola Andrea Pereira Uñate
author_facet Yongqiang Zhang
Pengju Wan
Guifang Ma
Paola Andrea Pereira Uñate
author_sort Yongqiang Zhang
collection DOAJ
description The development of the green food industry can not only meet people's demand for high-quality food and promote the sustainable development of the ecological environment but also carry the additional expectation of realizing rural revitalization. Based on the data of Heilongjiang province from 2000-2021, we examined the dynamic effects of price fluctuations and Internet penetration on the green food industry using a system dynamics model. The empirical results showed that both price fluctuations and Internet penetration affect people's demand for green food, which in turn affects the development of the green food industry. The inhibitory effect of price fluctuation on green food industry is more obvious in the early stage of green food industry development, and Internet penetration always significantly promotes the development of green food industry. Moreover, the Internet penetration can effectively mitigate the negative impact of price fluctuation on the green food industry, and the impact becomes more significant with the increase of Internet penetration. The results of this study can help promote the sustainable development of the green food industry.
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spelling doaj.art-45db9ac3e334401ea68e3b51d305c7352023-09-14T05:31:33ZengPublic Library of Science (PLoS)PLoS ONE1932-62032023-01-01189e028984310.1371/journal.pone.0289843Price, internet penetration and green food industry development: Based on the interaction between demand and supply.Yongqiang ZhangPengju WanGuifang MaPaola Andrea Pereira UñateThe development of the green food industry can not only meet people's demand for high-quality food and promote the sustainable development of the ecological environment but also carry the additional expectation of realizing rural revitalization. Based on the data of Heilongjiang province from 2000-2021, we examined the dynamic effects of price fluctuations and Internet penetration on the green food industry using a system dynamics model. The empirical results showed that both price fluctuations and Internet penetration affect people's demand for green food, which in turn affects the development of the green food industry. The inhibitory effect of price fluctuation on green food industry is more obvious in the early stage of green food industry development, and Internet penetration always significantly promotes the development of green food industry. Moreover, the Internet penetration can effectively mitigate the negative impact of price fluctuation on the green food industry, and the impact becomes more significant with the increase of Internet penetration. The results of this study can help promote the sustainable development of the green food industry.https://doi.org/10.1371/journal.pone.0289843
spellingShingle Yongqiang Zhang
Pengju Wan
Guifang Ma
Paola Andrea Pereira Uñate
Price, internet penetration and green food industry development: Based on the interaction between demand and supply.
PLoS ONE
title Price, internet penetration and green food industry development: Based on the interaction between demand and supply.
title_full Price, internet penetration and green food industry development: Based on the interaction between demand and supply.
title_fullStr Price, internet penetration and green food industry development: Based on the interaction between demand and supply.
title_full_unstemmed Price, internet penetration and green food industry development: Based on the interaction between demand and supply.
title_short Price, internet penetration and green food industry development: Based on the interaction between demand and supply.
title_sort price internet penetration and green food industry development based on the interaction between demand and supply
url https://doi.org/10.1371/journal.pone.0289843
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AT guifangma priceinternetpenetrationandgreenfoodindustrydevelopmentbasedontheinteractionbetweendemandandsupply
AT paolaandreapereiraunate priceinternetpenetrationandgreenfoodindustrydevelopmentbasedontheinteractionbetweendemandandsupply