Flavored electronic nicotine delivery systems ads (2019–2020) on traditional U.S. Media by audience demographics

Flavored electronic nicotine delivery systems ads (2019–2020) on traditional U.S. Media by audience demographics

The tobacco industry has historically targeted flavored products to specific U.S. consumer segments, including young people, women, and systemically marginalized groups based on race, ethnicity, or sexual/gender identity. Existing research on target marketing is focused on cigarettes and smokeless t...

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Bibliographic Details
Main Authors: Lauren Czaplicki, Michelle Duren, Dannielle Kelley, Meghan B. Moran, Kevin Welding, Ryan David Kennedy
Format: Article
Language:English
Published: Elsevier 2023-10-01
Series:Preventive Medicine Reports
Subjects:
ENDS’
E-cigarettes
Target marketing
Advertising
Traditional media
Audience
Online Access:http://www.sciencedirect.com/science/article/pii/S2211335523002371

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