BUSINESS MODEL CANVAS AND SUSTAINABLE PRODUCT-SERVICE SYSTEM DESIGN: PROPOSAL FOR A CONVERGENT APPROACH FOR DESIGNING SUSTAINABLE AND INNOVATIVE BUSINESS MODELS
This paper presents the results of a research on the applicability of the sustainable product-service system design (S.PSS) and business model design, adopting Business Model Canvas as a main tool. This resource is an essential part of an integrated and modular methodology for research and developm...
Main Authors: | claudio pereira de sampaio, Suzana Barreto Martins |
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Format: | Article |
Language: | English |
Published: |
Universidade Federal de Santa Catarina (UFSC)
2018-07-01
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Series: | Mix Sustentável |
Subjects: | |
Online Access: | https://ojs.sites.ufsc.br/index.php/mixsustentavel/article/view/2550 |
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