Integrating consumer perspectives into a large-scale health literacy audit of health information materials: learnings and next steps

Abstract Background Health information is less effective when it does not meet the health literacy needs of its consumers. For health organisations, assessing the appropriateness of their existing health information resources is a key step to addressing this issue. This study describes novel methods...

Full description

Bibliographic Details
Main Authors: Julie Ayre, Carissa Bonner, Jemma Gonzalez, Teresa Vaccaro, Michael Cousins, Kirsten McCaffery, Danielle M. Muscat
Format: Article
Language:English
Published: BMC 2023-04-01
Series:BMC Health Services Research
Subjects:
Online Access:https://doi.org/10.1186/s12913-023-09434-3
_version_ 1827956883019792384
author Julie Ayre
Carissa Bonner
Jemma Gonzalez
Teresa Vaccaro
Michael Cousins
Kirsten McCaffery
Danielle M. Muscat
author_facet Julie Ayre
Carissa Bonner
Jemma Gonzalez
Teresa Vaccaro
Michael Cousins
Kirsten McCaffery
Danielle M. Muscat
author_sort Julie Ayre
collection DOAJ
description Abstract Background Health information is less effective when it does not meet the health literacy needs of its consumers. For health organisations, assessing the appropriateness of their existing health information resources is a key step to addressing this issue. This study describes novel methods for a consumer-centred large-scale health literacy audit of existing resources and reflects on opportunities to further refine the method. Methods This audit focused on resources developed by NPS MedicineWise, an Australian not-for-profit that promotes safe and informed use of medicines. The audit comprised 4 stages, with consumers engaged at each stage: 1) Select a sample of resources for assessment; 2) Assess the sample using subjective (Patient Education Materials Assessment Tool) and objective (Sydney Health Literacy Lab Health Literacy Editor) assessment tools; 3) Review audit findings through workshops and identify priority areas for future work; 4) Reflect and gather feedback on the audit process via interviews. Results Of 147 resources, consumers selected 49 for detailed assessment that covered a range of health topics, health literacy skills, and formats, and which had varied web usage. Overall, 42 resources (85.7%) were assessed as easy to understand, but only 26 (53.1%) as easy to act on. A typical text was written at a grade 12 reading level and used the passive voice 6 times. About one in five words in a typical text were considered complex (19%). Workshops identified three key areas for action: make resources easier to understand and act on; consider the readers’ context, needs, and skills; and improve inclusiveness and representation. Interviews with workshop attendees highlighted that audit methods could be further improved by setting clear expectations about the project rationale, objectives, and consumer roles; providing consumers with a simpler subjective health literacy assessment tool, and addressing issues related to diverse representation. Conclusions This audit yielded valuable consumer-centred priorities for improving organisational health literacy with regards to updating a large existing database of health information resources. We also identified important opportunities to further refine the process. Study findings provide valuable practical insights that can inform organisational health actions for the upcoming Australian National Health Literacy Strategy.
first_indexed 2024-04-09T15:11:39Z
format Article
id doaj.art-4806e6f8a24c409ab77fb45c125b6d69
institution Directory Open Access Journal
issn 1472-6963
language English
last_indexed 2024-04-09T15:11:39Z
publishDate 2023-04-01
publisher BMC
record_format Article
series BMC Health Services Research
spelling doaj.art-4806e6f8a24c409ab77fb45c125b6d692023-04-30T11:11:22ZengBMCBMC Health Services Research1472-69632023-04-0123111310.1186/s12913-023-09434-3Integrating consumer perspectives into a large-scale health literacy audit of health information materials: learnings and next stepsJulie Ayre0Carissa Bonner1Jemma Gonzalez2Teresa Vaccaro3Michael Cousins4Kirsten McCaffery5Danielle M. Muscat6Sydney Health Literacy Lab, Sydney School of Public Health, Faculty of Medicine and Health, The University of SydneySydney Health Literacy Lab, Sydney School of Public Health, Faculty of Medicine and Health, The University of SydneyNPS MedicineWiseNPS MedicineWiseNPS MedicineWiseSydney Health Literacy Lab, Sydney School of Public Health, Faculty of Medicine and Health, The University of SydneySydney Health Literacy Lab, Sydney School of Public Health, Faculty of Medicine and Health, The University of SydneyAbstract Background Health information is less effective when it does not meet the health literacy needs of its consumers. For health organisations, assessing the appropriateness of their existing health information resources is a key step to addressing this issue. This study describes novel methods for a consumer-centred large-scale health literacy audit of existing resources and reflects on opportunities to further refine the method. Methods This audit focused on resources developed by NPS MedicineWise, an Australian not-for-profit that promotes safe and informed use of medicines. The audit comprised 4 stages, with consumers engaged at each stage: 1) Select a sample of resources for assessment; 2) Assess the sample using subjective (Patient Education Materials Assessment Tool) and objective (Sydney Health Literacy Lab Health Literacy Editor) assessment tools; 3) Review audit findings through workshops and identify priority areas for future work; 4) Reflect and gather feedback on the audit process via interviews. Results Of 147 resources, consumers selected 49 for detailed assessment that covered a range of health topics, health literacy skills, and formats, and which had varied web usage. Overall, 42 resources (85.7%) were assessed as easy to understand, but only 26 (53.1%) as easy to act on. A typical text was written at a grade 12 reading level and used the passive voice 6 times. About one in five words in a typical text were considered complex (19%). Workshops identified three key areas for action: make resources easier to understand and act on; consider the readers’ context, needs, and skills; and improve inclusiveness and representation. Interviews with workshop attendees highlighted that audit methods could be further improved by setting clear expectations about the project rationale, objectives, and consumer roles; providing consumers with a simpler subjective health literacy assessment tool, and addressing issues related to diverse representation. Conclusions This audit yielded valuable consumer-centred priorities for improving organisational health literacy with regards to updating a large existing database of health information resources. We also identified important opportunities to further refine the process. Study findings provide valuable practical insights that can inform organisational health actions for the upcoming Australian National Health Literacy Strategy.https://doi.org/10.1186/s12913-023-09434-3Health literacyOrganisational health literacyHealth informationPlain languagePatient educationHealth education
spellingShingle Julie Ayre
Carissa Bonner
Jemma Gonzalez
Teresa Vaccaro
Michael Cousins
Kirsten McCaffery
Danielle M. Muscat
Integrating consumer perspectives into a large-scale health literacy audit of health information materials: learnings and next steps
BMC Health Services Research
Health literacy
Organisational health literacy
Health information
Plain language
Patient education
Health education
title Integrating consumer perspectives into a large-scale health literacy audit of health information materials: learnings and next steps
title_full Integrating consumer perspectives into a large-scale health literacy audit of health information materials: learnings and next steps
title_fullStr Integrating consumer perspectives into a large-scale health literacy audit of health information materials: learnings and next steps
title_full_unstemmed Integrating consumer perspectives into a large-scale health literacy audit of health information materials: learnings and next steps
title_short Integrating consumer perspectives into a large-scale health literacy audit of health information materials: learnings and next steps
title_sort integrating consumer perspectives into a large scale health literacy audit of health information materials learnings and next steps
topic Health literacy
Organisational health literacy
Health information
Plain language
Patient education
Health education
url https://doi.org/10.1186/s12913-023-09434-3
work_keys_str_mv AT julieayre integratingconsumerperspectivesintoalargescalehealthliteracyauditofhealthinformationmaterialslearningsandnextsteps
AT carissabonner integratingconsumerperspectivesintoalargescalehealthliteracyauditofhealthinformationmaterialslearningsandnextsteps
AT jemmagonzalez integratingconsumerperspectivesintoalargescalehealthliteracyauditofhealthinformationmaterialslearningsandnextsteps
AT teresavaccaro integratingconsumerperspectivesintoalargescalehealthliteracyauditofhealthinformationmaterialslearningsandnextsteps
AT michaelcousins integratingconsumerperspectivesintoalargescalehealthliteracyauditofhealthinformationmaterialslearningsandnextsteps
AT kirstenmccaffery integratingconsumerperspectivesintoalargescalehealthliteracyauditofhealthinformationmaterialslearningsandnextsteps
AT daniellemmuscat integratingconsumerperspectivesintoalargescalehealthliteracyauditofhealthinformationmaterialslearningsandnextsteps