Singles Seeking a Relationship and Pornography Spam E-mail: An Understanding of Consumer Purchasing Behavior and Behaviors Antecedent to Purchasing
Spam e-mail on the topic of pornography often arrives online through the Internet in e-mail inboxes. We surveyed college students (n=200) who were single and seeking a relationship and those who were not single and seeking a relationship about if they received, opened/read, or purchased products fro...
Main Authors: | , |
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Format: | Article |
Language: | English |
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Masaryk University
2010-12-01
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Series: | Cyberpsychology: Journal of Psychosocial Research on Cyberpspace |
Subjects: | |
Online Access: | https://cyberpsychology.eu/article/view/4238 |
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author | Joshua Fogel Sam Shlivko |
author_facet | Joshua Fogel Sam Shlivko |
author_sort | Joshua Fogel |
collection | DOAJ |
description | Spam e-mail on the topic of pornography often arrives online through the Internet in e-mail inboxes. We surveyed college students (n=200) who were single and seeking a relationship and those who were not single and seeking a relationship about if they received, opened/read, or purchased products from pornography spam e-mail. Those single and seeking a relationship had significantly greater percentages than those not single and seeking a relationship for receiving, opening/reading, and purchasing products from pornography spam e-mail. In the multivariate analyses adjusting for numerous demographic and psychological variables, there was an incremental increasing pattern of increasing odds ratios for those single and seeking a relationship for receiving (OR: 2.40, 95% CI: 1.11, 5.19), opening/reading (OR: 4.11, 95% CI: 1.74, 9.69), and purchasing products (OR: 5.61, 95% CI: 1.58, 19.98) from pornography spam e-mail. No sex differences between men and women occurred for receiving, opening/reading, or purchasing products from pornography spam e-mail. Pornography spam e-mail has an interested consumer audience among those single and seeking a relationship. |
first_indexed | 2024-04-24T23:01:23Z |
format | Article |
id | doaj.art-48464d464149447694c56937be88d3ed |
institution | Directory Open Access Journal |
issn | 1802-7962 |
language | English |
last_indexed | 2024-04-24T23:01:23Z |
publishDate | 2010-12-01 |
publisher | Masaryk University |
record_format | Article |
series | Cyberpsychology: Journal of Psychosocial Research on Cyberpspace |
spelling | doaj.art-48464d464149447694c56937be88d3ed2024-03-17T13:15:16ZengMasaryk UniversityCyberpsychology: Journal of Psychosocial Research on Cyberpspace1802-79622010-12-0142Singles Seeking a Relationship and Pornography Spam E-mail: An Understanding of Consumer Purchasing Behavior and Behaviors Antecedent to PurchasingJoshua FogelSam ShlivkoSpam e-mail on the topic of pornography often arrives online through the Internet in e-mail inboxes. We surveyed college students (n=200) who were single and seeking a relationship and those who were not single and seeking a relationship about if they received, opened/read, or purchased products from pornography spam e-mail. Those single and seeking a relationship had significantly greater percentages than those not single and seeking a relationship for receiving, opening/reading, and purchasing products from pornography spam e-mail. In the multivariate analyses adjusting for numerous demographic and psychological variables, there was an incremental increasing pattern of increasing odds ratios for those single and seeking a relationship for receiving (OR: 2.40, 95% CI: 1.11, 5.19), opening/reading (OR: 4.11, 95% CI: 1.74, 9.69), and purchasing products (OR: 5.61, 95% CI: 1.58, 19.98) from pornography spam e-mail. No sex differences between men and women occurred for receiving, opening/reading, or purchasing products from pornography spam e-mail. Pornography spam e-mail has an interested consumer audience among those single and seeking a relationship.https://cyberpsychology.eu/article/view/4238Internetpornographygenderadvertisinge-commerce |
spellingShingle | Joshua Fogel Sam Shlivko Singles Seeking a Relationship and Pornography Spam E-mail: An Understanding of Consumer Purchasing Behavior and Behaviors Antecedent to Purchasing Cyberpsychology: Journal of Psychosocial Research on Cyberpspace Internet pornography gender advertising e-commerce |
title | Singles Seeking a Relationship and Pornography Spam E-mail: An Understanding of Consumer Purchasing Behavior and Behaviors Antecedent to Purchasing |
title_full | Singles Seeking a Relationship and Pornography Spam E-mail: An Understanding of Consumer Purchasing Behavior and Behaviors Antecedent to Purchasing |
title_fullStr | Singles Seeking a Relationship and Pornography Spam E-mail: An Understanding of Consumer Purchasing Behavior and Behaviors Antecedent to Purchasing |
title_full_unstemmed | Singles Seeking a Relationship and Pornography Spam E-mail: An Understanding of Consumer Purchasing Behavior and Behaviors Antecedent to Purchasing |
title_short | Singles Seeking a Relationship and Pornography Spam E-mail: An Understanding of Consumer Purchasing Behavior and Behaviors Antecedent to Purchasing |
title_sort | singles seeking a relationship and pornography spam e mail an understanding of consumer purchasing behavior and behaviors antecedent to purchasing |
topic | Internet pornography gender advertising e-commerce |
url | https://cyberpsychology.eu/article/view/4238 |
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